MAM
Razorfish hires Manan Mehta to steer India biz
MUMBAI: Razorfish, the technology-led digital company from Publicis Groupe, has appointed Manan Mehta as head of business and senior vice president – India.
Mehta joins Razorfish from Taproot where he was managing partner and a founding member of the agency.
Razorfish will be based out of Mumbai and will work with clients across the India region. Mehta’s mandate will be to introduce and establish Razorfish in India and put together an A-team to run client operations.
Mehta said, “The opportunity to impact client’s business by combining cutting edge technology with creativity has compelled me to take up this assignment with Razorfish.” He further added that, “In India, businesses at large have started acknowledging the active role that digital and technology can play in building their brands, and are gearing up to embrace this new world order. In fact, there are organizations that have started institutionalizing social thinking across departments”. He concluded, “I have always admired Razorfish‘s work, and today I am really excited to be part of the team”.
Razorfish managing director Kanika Mathur said, “Manan is an enterprising young professional with solid fundamentals about business and brands. His experience in the field of advertising and communication will be a huge asset for Razorfish in providing focus and driving growth for us in India”.
Publicis had earlier announced the entry of the Razorfish brand in India with the acquisition of Neev Technologies which would now operate as Razorfish Neev.
Razorfish Neev CEO Saurabh Chandra added, “Manan spearheading Razorfish’s India business focus is going to be a great asset for us. His understanding of what brands want and need to succeed in India is superlative. Together with Razorfish Neev’s technical strengths this is a winning combination”.
Manan has earlier worked with Brand David (then RMG DAVID) in Delhi and Mumbai. He then moved to Leo Burnett, Mumbai. While at Leo Burnett apart from handling key brands as brand partner, he was also assigned additional responsibilities of Leo Entertainment as business head and Arc worldwide as retail director.
From Leo Burnett he moved to set up Taproot India as a founding member in the capacity of managing partner. He has worked on numerous brands across various categories such as Pepsi, Mountain Dew, 7UP from PepsiCo’s stable. Coca-Cola, Thums Up, Minute Maid and Maaza from Coca-Cola regional business, Airtel, SET WET, Hair & Care, Tata Capital, Myntra.com, Times Of India, Mumbai Mirror, GQ, Conde Nast, Reliance Mutual Fund, Reliance Capital, Sony Entertainment Television, Reliance Mobile, Cox & Kings and LG.
Brands
Boeing appoints Barun as head of FP&A for global engineering function
Seasoned finance leader to steer budgets and strategy across global centres
BENGALURU: Boeing’s finance cockpit has a new pilot, and he is no stranger to turbulence or transformation. Boeing has appointed Barun as head of FP&A for global engineering, placing him at the centre of financial strategy for its worldwide engineering and technology operations.
Based in Bengaluru, Barun steps into a role that is as expansive as it is critical. He will serve as the primary finance lead for Boeing’s Engineering and Technology Centers globally, working closely with executive leadership to shape financial decisions, manage complex budgets, and design scalable finance processes that support the company’s growing engineering footprint.
In a note announcing his move Barun said, “I’m excited to share that I’ve joined Boeing Global Engineering. This opportunity is incredibly meaningful to me not just from a professional standpoint, but also for what Boeing represents globally.” He added that he looks forward to contributing to an organisation that continues to shape the future of aerospace and innovation.
Barun’s mandate spans strategic financial leadership, operational oversight, and stakeholder engagement. From directing large-scale budgets and schedules to influencing long-term organisational goals, the role blends financial discipline with business foresight. He will also lead cross-functional teams and partner with finance colleagues worldwide to support engineering programmes across geographies, including India.
The appointment caps a long stint at Juniper Networks, where Barun spent over a decade, most recently as finance senior manager. There, he led FP&A for global product business units and G&A functions, driving budgeting, forecasting, and long-range planning. He also played a key role in enterprise-wide transformation, including spearheading an Oracle to SAP ERP migration and building advanced analytics capabilities using tools such as Tableau and SAP Analytics Cloud.
His earlier career includes finance leadership roles at Sony India Software Centre, Cognizant Technology Solutions, and Mphasis, where he focused on financial planning, governance frameworks, and operational efficiency across global delivery centres.
A chartered accountant from the Institute of Chartered Accountants of India, Barun brings nearly two decades of experience across financial planning, digital transformation, and analytics-led decision making.
His appointment comes at a time when global engineering operations are becoming increasingly complex and distributed, requiring sharper financial oversight and agile planning. With Barun at the helm of FP&A for engineering, Boeing appears to be tightening its financial playbook as it looks to scale innovation with discipline.
