MAM
Ravi Krishnan appointed managing director – IMG/TWI South Asia
Sports marketing major IMG today announced the appointment of Ravi Krishnan as the new managing director of IMG/TWI South Asia.
Krishnan, an Australian of Indian origin, will be in charge of the complete gamut of activities under the IMG/TWI banner in the region including organizing and implementing domestic and international sports, fashion and lifestyle events, client management and servicing, corporate representation, consultancy and the full range of television production, programming and distribution activities for TWI, IMG’s television arm.
“I am pleased that Ravi Krishnan has risen from within IMG to take over as the Managing Director,” said Mark H McCormack, who founded IMG in the early sixties. “Ravi has extensive first-hand experience in India and South Asia for several years now. I am confident that he will excel in his new role, and continue to forge new frontiers in India and South Asia,” he added.
“The South Asia region is poised for tremendous growth in the coming years as companies become aware of the benefits of sports and entertainment as a marketing tool. Over the last couple of years we have seen tremendous interest by large corporates in sports like golf, tennis, billiards and bowling, besides cricket,” said Krishnan, who gave up a career as a corporate and entertainment lawyer in Australia to join up with IMG India six years ago.
“Our focus over the next couple of years would be to strengthen our core businesses, ensuring that we always use our leadership position globally to enhance the industry as a whole. We are in the process of exploring new projects and identifying opportunities in South Asia that will enable us to leverage our global expertise to conceptualise and implement truly world-class events in India,” Krishnan said.
Last year, IMG concluded the largest-ever cricket team sponsorship deal when they acquired the rights to the Indian cricket team from the BCCI, and brought in Sahara India Parivar as the official team sponsor. IMG also brought in the Tata Group as the new title sponsor of the Tata Open Tennis Championship, ensuring that the largest and richest annual sporting event continues in India. The Indian Open Golf Championship, the jewel in the crown of IMG’s golf activities, now has Royal Challenge as the new title sponsor. IMG also successfully completed, for the FDCI, the second Lakme India Fashion Week, the biggest and most high profile event in Indian fashion history.
Born in Melbourne, Australia, Krishnan was a solicitor for Clayton UTZ, Australia’s largest commercial law firm. He has also worked as an independent consultant to record companies and bands in Australia. Krishnan joined IMG in 1995 and was part of a four-member team that set-up IMG India.
MAM
Schneider Electric launches One Unit Mission for Women’s Day
Green Yodha 2.0 urges every Indian household to save one unit of electricity daily.
MUMBAI: Schneider Electric just flipped the switch on savings because this Women’s Day the brightest idea isn’t a new bulb, it’s turning one unit off. Schneider Electric launched the second phase of its Green Yodha initiative, ‘One Unit Mission’, on International Women’s Day 2026, calling on every Indian household to save at least one unit of electricity daily. The campaign was flagged off in Delhi by chief minister Rekha Gupta, actor and sustainability advocate Bhumi Pednekar, and other dignitaries.
Rekha Gupta said, “Delhi’s journey towards clean, resilient growth begins with how efficiently we use the energy we already have. Green Yodha 2.0 reminds us that every citizen is a stakeholder in India’s energy future, and saving one unit of power today is an act of nation-building for tomorrow.”
Schneider Electric India zone president, MD & CEO Deepak Sharma added, “India is entering a decade of unprecedented growth, and that growth will require enormous amounts of energy. The real challenge is not just how much power we produce, but how intelligently we use it. If every Indian household saves just one unit of electricity a day, the impact would be equivalent to planting billions of trees or taking millions of cars off the road.”
Schneider Electric India, vice president of marketing Rajat Abbi noted, “Sustainability becomes real when it is simple and measurable. The One Unit Mission is about turning awareness into everyday action.”
In FY 2023–24, India’s energy-efficiency programmes (PAT, UJALA, S&L, SLNP, CAFÉ) collectively saved 53.6 million tonnes of oil equivalent, avoided 321 million tonnes of CO₂ emissions, and reduced energy expenditure by Rs 2 lakh crore equivalent to nearly 6 per cent of national primary energy supply.
The initiative aligns with government efforts on efficient cooling, appliance standards and the Bureau of Energy Efficiency’s state-level SEEI FY 2024 framework, emphasising demand-side efficiency as a cost-effective complement to new generation capacity.
In a nation sprinting toward brighter, bigger tomorrows, Schneider isn’t selling more power, it’s quietly handing every household a daily superpower: the ability to save one unit and help light up a cleaner, more efficient future, one thoughtful switch at a time.
