Brands
Radisson Hotels names Sakshi Dogra head of marketing South Asia
MUMBAI: Radisson Hotel Group has welcomed Sakshi Sehdev Dogra as its new director of area marketing and communications for South Asia, signalling a fresh chapter in the group’s regional growth story.
With over 20 years in hospitality sales, marketing, and brand communications, Sakshi has led multi-brand portfolios across India and Eurasia. At Radisson, she will steer integrated marketing and communications, blending brand storytelling, digital strategy, PR, loyalty programmes, and commercial performance.
Before joining Radisson, Sakshi headed sales and marketing for Wyndham Hotels and Resorts in Eurasia, overseeing 78 hotels and championing initiatives from destination weddings to data-driven growth campaigns. Her career also includes senior roles at Best Western, The Lalit Hotels, and Marriott India, giving her a broad and deep perspective on B2B, MICE, and national accounts.
Radisson Hotel Group managing director and COO for South Asia Nikhil Sharma said, “Sakshi brings a proven record of marketing leadership across leading hospitality brands. Her blend of creativity and measurable impact will amplify our presence and support our growth across South Asia.”
Sakshi commented, “I am thrilled to join Radisson Hotel Group at this exciting time. My goal is to create marketing and communications that combine creativity, digital excellence, and commercial sense to elevate our brand and connect with guests.”
Known for her collaborative leadership, Sakshi believes hospitality success lies in connecting heart and head, telling stories that move people while using data that moves performance, a philosophy that mirrors Radisson’s people-first approach.
Brands
HP launches Smart Champs learning game show with JioStar for students
Sanya Malhotra hosts quiz series blending fun, learning and prizes
NEW DELHI: HP India has teamed up with JioStar to launch HP Smart Champs, a new learning-based game show designed to make education engaging for school students across the country.
Hosted by Sanya Malhotra, the 10-episode series brings together students from Grades 5 to 9, who compete in teams through quiz and puzzle-based challenges that test knowledge, logic and teamwork. The show will begin streaming on JioHotstar from April 11 and will premiere on Nick on April 18, with weekend episodes airing at 7 PM.
Powered by HP Smart Tank printers, the format integrates print-based learning into the gameplay, using worksheets, clues and visual problem-solving tools to encourage hands-on participation. The idea is to move students beyond rote memorisation and towards more applied, curiosity-led learning.
The competition promises high stakes, with winners set to receive a cash prize of Rs 10 lakh, while runners-up will take home Rs 5 lakh. Additional rewards include HP AI laptops, Smart Tank printers and accessories, while the winning school will be awarded an HP Smart Tech Lab.
Speaking about the initiative, HP India managing director Ipsita Dasgupta said, “At HP, we believe nurturing India’s youth is key to the country’s progress, and technology plays a foundational role in enabling this. With HP Smart Champs, we wanted to create something beyond traditional learning, a fun-filled platform where curiosity, creativity and critical thinking take centre stage.”
On the show’s reach, JioStar head entertainment sales Mahesh Shetty said, “HP Smart Champs reflects how children today learn through exploration and experience. With Nick and JioHotstar, we are creating a multi-screen approach that is both engaging and meaningful.”
Highlighting the role of print, HP India senior director print Satish Kumar said, “The show brings print-based learning to life in an engaging format, helping students develop deeper understanding through hands-on experiences.”
The journey to the finale began with participation from over 1,000 schools across 26 cities, narrowing down to 34 finalists who will compete in a studio showdown in Mumbai.
With its blend of entertainment, education and technology, HP Smart Champs is positioning itself as more than just a quiz show. It is a nationwide push to make learning interactive, accessible and, above all, a lot more fun.
