Brands
Radisson Hotels names Sakshi Dogra head of marketing South Asia
MUMBAI: Radisson Hotel Group has welcomed Sakshi Sehdev Dogra as its new director of area marketing and communications for South Asia, signalling a fresh chapter in the group’s regional growth story.
With over 20 years in hospitality sales, marketing, and brand communications, Sakshi has led multi-brand portfolios across India and Eurasia. At Radisson, she will steer integrated marketing and communications, blending brand storytelling, digital strategy, PR, loyalty programmes, and commercial performance.
Before joining Radisson, Sakshi headed sales and marketing for Wyndham Hotels and Resorts in Eurasia, overseeing 78 hotels and championing initiatives from destination weddings to data-driven growth campaigns. Her career also includes senior roles at Best Western, The Lalit Hotels, and Marriott India, giving her a broad and deep perspective on B2B, MICE, and national accounts.
Radisson Hotel Group managing director and COO for South Asia Nikhil Sharma said, “Sakshi brings a proven record of marketing leadership across leading hospitality brands. Her blend of creativity and measurable impact will amplify our presence and support our growth across South Asia.”
Sakshi commented, “I am thrilled to join Radisson Hotel Group at this exciting time. My goal is to create marketing and communications that combine creativity, digital excellence, and commercial sense to elevate our brand and connect with guests.”
Known for her collaborative leadership, Sakshi believes hospitality success lies in connecting heart and head, telling stories that move people while using data that moves performance, a philosophy that mirrors Radisson’s people-first approach.
Brands
IICT partners with Gativedhi to bring studio production tools to students
New MoU lets students explore AI-driven production pipelines for AVGC-XR
MUMBAI: The Indian Institute of Creative Technologies (IICT) has teamed up with Gativedhi Technologies to give students a front-row seat to modern studio production. The collaboration will integrate Gativedhi’s AI-powered production intelligence platform, Shotrack, into academic programmes, letting students experience the workflow systems used by animation, VFX and gaming studios.
Under the MoU, faculty, students and researchers will get hands-on access to Shotrack through beta programmes, pilot deployments and academic evaluations. This will allow them to explore simulated production pipelines, understand asset management, track tasks and monitor schedules, essentially seeing how complex projects come together behind the scenes.
Shotrack is designed to tackle a key industry challenge: when multiple studios work on the same project, differing internal systems often create bottlenecks, slow approvals and complicate version control. The platform provides a unified production environment, enabling smoother collaboration across distributed teams while generating operational insights and predictive analytics to optimise crew allocation, forecast schedule risks and manage costs.
The collaboration also opens doors to Gativedhi’s wider ecosystem. Upcoming tools include StudioTrack, for studio operations management covering budgeting, recruitment and IT infrastructure, and WorkTrack, which measures workflow efficiency and team productivity across industries.
IICT plans to embed these tools into programmes covering animation pipelines, VFX workflows, gaming production and media project management. Students will also benefit from guest lectures, masterclasses, workshops, internships and research projects that connect academic learning with real-world studio practices.
IICT CEO Vishwas Deoskar, said the partnership provides “An environment where production pipeline tools can be explored, tested and refined while students gain insight into how large-scale productions are organised.”
Gativedhi Technologies founder & CEO Senthil Kumar added, “This collaboration introduces students to real-world studio management tools and helps us improve our platform with academic feedback.”
With Shotrack in classrooms, India’s future animators, VFX artists and gaming producers will get a taste of studio life long before they step into one.
