Digital
Purpleant Technologies launches BotWot
Mumbai – Purpleant Technologies has announced the launch of BotWot, an AI-powered no-code chatbot development platform. BotWot empowers businesses to create and deploy intelligent chatbots without any coding experience, revolutionizing customer engagement and support. Incubated by Nasscom deeptech startups hub, Gurugram and recognized by Startup India, BotWot is set to transform how businesses interact with customers. The platform is backed by significant support and backing from industry giants like Microsoft, AWS, Google, and OpenAI.
“With BotWot, we’re putting the power of AI in everyone’s hands,” said Purpleant Technologies co-founder & CEO Nitya Prakhar. “Our goal is simple: democratize AI so that everyone can benefit from intelligent conversational AI chatbots without needing a tech background or putting a hole through their pocket.”
BotWot’s launch comes at a time when businesses are increasingly seeking AI-powered solutions to enhance customer experience, increase loyalty, engagement and streamline operations. The platform’s user-friendly interface and powerful capabilities address a growing market need. Notably, BotWot stands out by supporting the latest AI models, offering cutting-edge multilingual conversational AI capabilities at the most economical pricing in the ecosystem. This powerful feature allows businesses to leverage advanced AI technology without breaking the bank, making sophisticated chatbot solutions accessible to all.
“With BotWot, we’re tapping into a massive market opportunity,” stated co-founder & COO Namita Sharma. “Our research indicates a strong demand for user-friendly AI solutions. We’re poised to evolve over a million businesses in India, the US, and the Middle East in the first year alone.” The technology behind BotWot is the result of years of AI research and development.
“The market is hungry for AI-powered conversational chatbots,” explained co-founder & CTO Mohanraj Tamilrasu. “With BotWot, we are addressing this demand directly. Our platform enables businesses to easily implement intelligent, flexible chatbots capable of managing tasks ranging from customer support to sales, all within minutes.” Purpleant Technologies boasts a team of over 20 industry experts, including AI specialists from pioneers like Google DeepMind and IIT Madras. This expertise, combined with support from tech industry leaders, positions BotWot at the forefront of AI innovation.
Digital
OpenAI to roll out ads for free ChatGPT users in the US
Criteo tie-up signals shift as OpenAI explores ads to fund growth
CALIFORNIA: OpenAI is set to introduce advertisements for users on the free and Go versions of ChatGPT in the United States, marking a notable shift in how the platform plans to fund its rapid growth.
The move, confirmed by a company spokesperson in a statement to Reuters, follows earlier reporting by The Information and signals OpenAI’s deeper push into advertising as a revenue stream.
At the heart of this rollout is a partnership with Criteo, an advertising technology firm now integrated into OpenAI’s pilot programme. The company provides tools that help advertisers buy placements and sharpen targeting, suggesting that ads shown to users will be increasingly tailored.
According to reports, Criteo has been pitching advertisers on commitments ranging from $50,000 to $100,000, hinting at serious commercial intent behind the experiment. OpenAI has also advised advertisers to supply multiple versions of ad copy and visuals, a move designed to boost visibility and improve campaign performance.
The development comes as OpenAI looks to diversify its income streams. With ChatGPT’s popularity surging globally, the company is grappling with rising costs tied to computing infrastructure, even as competition in the generative AI space heats up.
For users, the change may soon mean a more familiar internet experience, where conversations come with the occasional commercial break.
