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Publicis’ Moorthy joins iCubesWire as head-RDX sales and trading desk

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MUMBAI: iCubesWire, a digital marketing solution and concept provider, has announced the appointment of Sabareesh Moorthy as the head – RDX sales and trading desk at its Mumbai office.

Moorthy will work towards expanding and strengthening the business while being closely associated with the CEO Sahil Chopra and the COO Aditya Singh.

Chopra says, “Sabareesh (Moorthy) brings his vast experience in various facets of digital media like programmatic, client servicing, media strategy, account management, advertising operations and technology and business development.”

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Moorthy brings with him an industry experience of more than 12 years. Prior to joining iCubesWire, he was associated with Publicis Media as the associate director and group head of advertising operations.

Moorthy has also worked with Cartrade.com as the assistant general manager – media sales, Madhouse as the group head – operations, Automotive Exchange as the advertising operations manager and other organisations such as Yahoo India, Tribal DDB India, and Mindshare, among other.

Moorthy will head the agency account sales in the western region and start a new initiative in the trading desk for programmatic advertising.

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Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal

Tax authorities flag alleged misclassification of restaurant services

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MUMBAI: Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.

The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.

The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.

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In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.

The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.

Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.

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The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.

The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.

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