Brands
Prega News brand ambassador Kajal Agarwal launches ‘Expert Pregnancy Care Solution Partner’ in south
Mumbai: Prega News, India’s leading pregnancy detection card with 85 per cent Market share from the house of Mankind Pharma launched its expert pregnancy care solution range with renowned celebrity Kajal Agarwal for Southern market.
The brand aims to expand its presence in the southern region and elevates the brand proposition of providing products that are required during pregnancy. The brand has been rigorously focusing on the South Market for the last three years, resulting in exponential growth in markets like Karnataka, increasing from 65% (As per MAT March 22) to 85% (As per MAT March 24).
During the event, Kajal Agarwal highlighted the crucial role of early pregnancy detection in safeguarding the health and well-being of both mother and baby.
Prega News is known for providing the most accurate results, and with production expansion, the brand provides a comprehensive reproductive range. She also shared her thoughts with the audience about the wide array of unbranded products available in the market that provide inaccurate and unreliable results.
The brand offers a holistic pregnancy care solution for the pre-, during-, and post-pregnancy phases, comprising six thoughtfully curated products developed after years of research.
1. Preconception Phase
- Ova News Ovulation Detection Kit: Identifies the five most fertile days to maximize chances of conception.
- PregaHope Preconception Tablets: Provide essential iron and folic acid to support the body during the pre-conception phase.
- PregaHope Fertility Lubricant: Aids couples in enhancing their fertility for better chances of conception.
2. During Pregnancy or Pre-Natal Phase
- Prega News and Prega News Advance: A hassle-free pregnancy test kit with an easy-to- use thumb grip, removing the need for containers or droppers. It offers rapid pregnancy tests in a single test.
- Prega News Value Pack: Includes two pregnancy test kits, two urine containers, and two gloves, ensuring a convenient and hygienic testing process.
3. Pre-Natal and Post-Pregnancy Phase
- PregaHappy Anti Stretch Mark Cream: It reduces stretch marks and itching during both pre-natal and post-natal phases.
The event was attended by over 70 influential mom influencers, including Meghana Raj, Lasya Manjunath, Anjali Ttota , Nisha Agarwal, Sujatha Shivakumarr , Sanjjanaa Galrani ,keerthi Jai Dhanush and many others. These influencers hold strong prominence in key regional markets such as Chennai, Bangalore, Hyderabad, and Karnataka, which amplified the event’s reach and visibility.
Mankind Pharma associate VP, Sales & Marketing Joy Chatterjee said, “Since the launch of our entire Pregnancy care range as Expert Pregnancy Care Solution Partner last year in North, East and West Market with a renowned Bollywood celebrity Sonam Kapoor along with 55 popular mom influencers like Smriti Khanna, Anita Hassanandani, Mahi Vij Pooja Banerjee, Kishwer Merchant to name a few. We have received tremendous support and love from our target audience. We are proud to have established a niche in this segment by offering essential products for the different stages of pregnancy. To increase awareness, we have partnered with our brand ambassador, Kajal Agarwal, who will help us forge a deeper connection in the South Indian market. Through her influence, we aim to reach and better serve the community of mothers in this region”.
Speaking on the launch, regional brand ambassador (South) Kajal Agarwal said, “Motherhood is a beautiful journey that begins with the joy of discovering you are pregnant. During this phase, it is important that an individual relies on an accurate pregnancy detection tool. Prega News has been one of the most trusted pregnancy detection kits in India for decades, and it’s an honor for me to represent this esteemed brand.
The brand has been able to create a benchmark for itself in the category, and the new range of products are designed to empower women throughout their journey to becoming mothers.
Prega News has evolved into a go-to brand for women trying to conceive, providing reliable support every step of the way”.
Brands
Hyundai Motor India rolls out nationwide AC check-up camp from April 10
Limited-period service drive offers discounts, free checks to beat summer heat
GURUGRAM: Hyundai Motor India Limited has announced a nationwide AC check-up camp, rolling out from April 10 to April 18, as temperatures climb and car cabins begin to feel the heat.
The initiative is designed to keep vehicles cool and customers comfortable, offering a mix of free inspections, discounted services and value-added benefits across Hyundai’s extensive service network in India.
As part of the limited-period campaign, customers can avail a complimentary 30-point vehicle check-up along with a free dry wash. The company is also offering a 15 per cent discount on AC servicing, including gas refills, and similar savings on wheel alignment and balancing. Key AC components such as compressors, condensers and cooling coils will be available at a 10 per cent discount, while value-added services like AC disinfectant treatments and plastic restoration also come with reduced pricing.
The camp will be hosted across authorised Hyundai workshops nationwide, allowing customers easy access to trained technicians, genuine parts and diagnostic support without the usual hassle.
Speaking on the initiative, Hyundai Motor India Limited national service head Nilesh Shah said, “At HMIL, customer satisfaction and convenience remain at the core of our service philosophy. With the onset of summer, we are pleased to introduce our nationwide AC check-up camp to ensure that our customers enjoy a comfortable and hassle-free driving experience. This initiative reflects our commitment to delivering proactive care and enhancing vehicle performance through our strong service network across India.”
With mercury levels on the rise, Hyundai’s timely service push aims to ensure drivers stay cool behind the wheel while also nudging them towards preventive maintenance, a small check today that could save a larger repair tomorrow.
