MAM
Pooja Tomar hops over to Publicis Groupe as senior director of buying
MUMBAI – Media maven Pooja Tomar is on the move again. After nearly three years as senior business director at Havas Media Group, Tomar has been snapped up by Publicis Groupe, stepping into the newly minted role of senior director, buying from April 2025. She will be based in India, working on-site.
With more than a decade of navigating the labyrinth of media planning, buying and strategy across FMCG, e-commerce and technology, Tomar brings a bulging toolkit of cross-media skills to her new perch. Her career reads like a masterclass in media evolution — from digital hustle to broadcast muscle.
Before Havas, Tomar clocked nearly five years across Starcom and Publicis’ ZenithOptimedia, sharpening her cross-platform planning chops. Earlier stints at Madison World and GroupM saw her navigating media buying with a keen eye on both budgets and ROI, across some of India’s top retail, telecom and tech accounts.
Tomar’s trademark: an uncanny knack for aligning new technology with old-school brand strategy – and for chasing hard numbers with harder insights. Over the years, she has built a reputation for being a strategist who can not just plan campaigns but anticipate market moves, with a solid grip on consumer trends, media fragmentation, and the shifting sands of cross-platform engagement.
Expect fireworks as she joins Publicis Groupe, bringing her “360-degree media brain” to a fiercely competitive Indian media marketplace.
Brands
Boeing appoints Barun as head of FP&A for global engineering function
Seasoned finance leader to steer budgets and strategy across global centres
BENGALURU: Boeing’s finance cockpit has a new pilot, and he is no stranger to turbulence or transformation. Boeing has appointed Barun as head of FP&A for global engineering, placing him at the centre of financial strategy for its worldwide engineering and technology operations.
Based in Bengaluru, Barun steps into a role that is as expansive as it is critical. He will serve as the primary finance lead for Boeing’s Engineering and Technology Centers globally, working closely with executive leadership to shape financial decisions, manage complex budgets, and design scalable finance processes that support the company’s growing engineering footprint.
In a note announcing his move Barun said, “I’m excited to share that I’ve joined Boeing Global Engineering. This opportunity is incredibly meaningful to me not just from a professional standpoint, but also for what Boeing represents globally.” He added that he looks forward to contributing to an organisation that continues to shape the future of aerospace and innovation.
Barun’s mandate spans strategic financial leadership, operational oversight, and stakeholder engagement. From directing large-scale budgets and schedules to influencing long-term organisational goals, the role blends financial discipline with business foresight. He will also lead cross-functional teams and partner with finance colleagues worldwide to support engineering programmes across geographies, including India.
The appointment caps a long stint at Juniper Networks, where Barun spent over a decade, most recently as finance senior manager. There, he led FP&A for global product business units and G&A functions, driving budgeting, forecasting, and long-range planning. He also played a key role in enterprise-wide transformation, including spearheading an Oracle to SAP ERP migration and building advanced analytics capabilities using tools such as Tableau and SAP Analytics Cloud.
His earlier career includes finance leadership roles at Sony India Software Centre, Cognizant Technology Solutions, and Mphasis, where he focused on financial planning, governance frameworks, and operational efficiency across global delivery centres.
A chartered accountant from the Institute of Chartered Accountants of India, Barun brings nearly two decades of experience across financial planning, digital transformation, and analytics-led decision making.
His appointment comes at a time when global engineering operations are becoming increasingly complex and distributed, requiring sharper financial oversight and agile planning. With Barun at the helm of FP&A for engineering, Boeing appears to be tightening its financial playbook as it looks to scale innovation with discipline.
