MAM
OYO elevates Aditya Ghosh to the board; signals strong commitment to sustainable global growth
New Delhi: OYO Hotels & Homes, the leading global chain of hotels and vacation homes today announced the elevation and addition of Aditya Ghosh, presently CEO, India & South Asia for the hotels and homes business to the company’s board of directors. Aditya is joining Ritesh Agarwal, Founder & Group CEO, OYO Hotels & Homes, Betsy Atkins, Founder & CEO, Baja Corporation and other industry experts like Munish Varma, Managing Partner, SoftBank Vision Fund, Bejul Somaia, Partner, Lightspeed India Partners Advisors, Mohit Bhatnagar, Managing Director, Sequoia Capital India Advisor among others, making it a powerful, diverse, and truly global combination.
OYO has continuously been investing in further strengthening its corporate governance. The recent appointment of independent director, Betsy Atkins on the Board, who earlier invested in Yahoo and eBay and now Aditya, who hails with a depth of experience in running successful public companies, will both tremendously benefit the company. Aditya’s elevation and addition to a strong group of Board members comes after his successful completion of one year in the company. During this time, he took the hotels and homes business in India & South Asia to greater heights and implemented several programs to strengthen operating metrics and customer experience thereby more than doubling the asset owner community from 5500+ to 18000+ hotels in a short span of time. In his new role at the board, Aditya will provide strength of governance and leadership as OYO evolves into a truly global high performing company that scales sustainably on the path to profitability with higher expectations from consumers, asset owners, investors and employees. Aditya will focus on five key areas namely, Safety and security, Customer experience, Corporate Governance, Revenue Management and Stakeholder communications.
Reflecting on the development, Ritesh Agarwal, Founder & Group CEO, OYO Hotels & Homes said, “Aditya’s strong business acumen, problem solving capabilities, passion for building an organization with strong corporate governance and a high performing work culture that thrives on principles of diversity and inclusion, makes him the perfect choice for this larger and more strategic role, at a global level. I am certain that this decision will greatly help OYO achieve its goals, globally. Like always, we are blessed to have leaders like Aditya who continuously step-up to bigger roles to ensure the company derives benefits from their wealth of experience in such a critical juncture of not just growth, but principled growth for the company. His learnings will be invaluable for all of us.”
Aditya Ghosh, newly appointed board member, further stated, “I am thankful to the Board for inviting me into the august group to further build OYO as a global brand to reckon with, by not just growing fast, but growing right. You may have heard me repeat this past year, that one of the biggest characteristics about OYO is the opportunity that we have to create a truly global brand out of India – one that is recognised and respected the world over for positively impacting the lives of thousands of employees, creating millions of economic opportunities as well as delighting millions of guests with hospitality experiences across multiple price-points. The opportunity is all this and more, as we aim to set new standards of corporate governance and build a sustainable business at scale, with a clear path to profitability. I am, therefore, excited and keen to play a larger role and harness my experience in helping a public company operate well and ascribe to high standards of sustainable growth. I hope to actively impact the ability of this 20,000+ OYOpreneurs strong organisation, around the world, to achieve its mission and work with some of the sharpest minds across various industries who are part of OYO’s venerable board, to guide the company, as it delivers against its values and promises to all stakeholders.”
OYO has also announced the appointment of Rohit Kapoor, the current CEO, New Real Estate Businesses as the CEO for the entire India and South Asia business. Over the last year, Rohit has been overseeing the growth of OYO LIFE – the brand’s long-term rental housing portfolio as well as other new real estate businesses in India. Rohit’s remit will now also span the operations of over 18000+ hotels across 500+ cities in India SA.
Rohit Kapoor, newly appointed CEO of OYO Hotels & Homes, added, “This is a great opportunity as well as a humbling responsibility and I thank Ritesh and Aditya for the trust and confidence placed in me. Given the impressive performance of the hotels’ business in India and South Asia, I do have some big shoes to fill. I will do my best and Aditya has promised to be my guiding light in the process. In the last one year, the performance delivered, has been tremendous in not just scaling operations across 500 cities and 18000+ hotels but also delivering on sustainable growth with financial prudence. I look forward to working with Aditya & Ritesh during the transition period and also working with each one of the 10,000+ strong OYOpreneur community in India & South Asia as we lead by example and set new standards of excellence for OYO and the hospitality industry at large.”
In the last six+ plus years, OYO has consistently built a culture of innovation and meritocracy supported by the organisational tenet of distributed leadership that empowers and expedites independent decision-making. OYO has not lost a single leader while continuing to attract top talent from the world over. Aditya and Rohit will be working closely through the coming month to enable a smooth and seamless transition. As part of his new role, Aditya will continue to remain accessible whenever needed.
Ritesh, further added,“I congratulate Aditya for being a great thought partner and look forward to his continued support and guidance to OYO and its leadership team. I am also excited to announce the appointment of Rohit Kapoor as the CEO of the entire India & SA business. Rohit has been with OYO now for over a year now, and in the last 12+ months, he has worked closely with me on various strategic initiatives across businesses. I am certain that OYO India & South Asia will continue to grow from strength to strength under his able leadership.”
Brands
Raj Cooling Systems launches Agreyas appliances brand
Emraan Hashmi named brand ambassador for consumer appliance push.
MUMBAI: A company known for cooling solutions is now heating up its ambitions in the home appliances market. Raj Cooling Systems Pvt. Ltd. has launched a new consumer appliances brand, Agreyas, marking its entry into India’s rapidly expanding home appliances sector valued at more than Rs 1.5 lakh crore. The move represents a strategic diversification for the company, which has traditionally focused on cooling solutions for residential, commercial and industrial applications. Through Agreyas, the firm plans to tap into growing consumer demand for energy efficient and technology driven household appliances.
To build brand visibility, Agreyas has appointed Emraan Hashmi as its brand ambassador. The campaign has been developed under the banner of Zoommantra Productions, with actor and filmmaker Rohit Roy contributing to the creative direction.
The brand’s initial portfolio will include mid premium air conditioners, washing machines, geysers and other white goods designed to cater to modern Indian households seeking efficient and reliable appliances.
Raj Cooling Systems, founder and chairman Kalpesh Ramoliya said the launch aligns with the company’s broader expansion plans.
“The launch of Agreyas is in line with our vision to build a strong presence in India’s consumer electronics and home appliances market. The brand has been developed as a standalone identity to meet the evolving needs of Indian consumers,” he said.
Hashmi said the collaboration comes at a time when Indian buyers are increasingly looking for innovative and functional home solutions.
“I’m looking forward to working with Agreyas at a time when consumers are seeking more innovative and efficient home products. The brand reflects changing consumer behaviour around functionality, innovation and ease of use,” he said.
Raj Cooling Systems plans to invest around 10 million dollars in developing the brand, with an additional 5 million dollars earmarked over the next three to five years for product development and distribution expansion.
Agreyas will follow a multi channel distribution approach, selling through online platforms, retail outlets and dealer networks aimed at both urban and semi urban markets across India.
With the launch, the company is positioning Agreyas as a standalone consumer facing brand while continuing to leverage its existing manufacturing, engineering and research capabilities built through its core cooling solutions business.
