MAM
OgilvyOne invests in India
MUMBAI: OgilvyOne – the world’s largest CRM and interactive agency – has recently invested in the establishment of a database development and management team in Bangalore. This team, initially comprising four new hires, will work on behalf of the worldwide Bridge database management team, which manages databases for international clients from around the world.
The team will report to CS Krishnakumar based in Bangalore who in turn reports to Fernando Spella, leader of the worldwide team, based in the region’s head office in Hong Kong.
Ogilvy & Mather CEO, India and South Asia John Goodman was quoted in an official release saying, “This is only a small step, but I think it marks the beginning of something significant – India becoming a hub for our worldwide data management business.”
OgilvyOne Worldwide Director, Consulting and Bridge Regional Fernando Spella stated, “We have been developing our Bridge application and data management business for seven years. In line with the growth of the business we had a need to boost our team. After reviewing the options, India was by far the best. It has the people with the right skills and drive.”
Brands
Axis Bank named Official Banking Partner of DP World PGTI
Partnership supports all tournaments this season to grow professional golf in India.
MUMBAI: Axis Bank just teed up a hole-in-one partnership because when a bank sponsors golf’s biggest swing in India, even the fairways feel more financially secure. Axis Bank has been appointed Official Banking Partner of the DP World Professional Golf Tour of India (DP World PGTI), strengthening its commitment to sporting excellence and community engagement while backing the growth of professional golf across the country.
Under the partnership, Axis Bank will support all DP World PGTI tournaments this season, contributing to talent development, enhanced tournament experiences and wider fan engagement. The collaboration aligns the bank’s values of precision, discipline and trust with the Tour’s focus on performance and opportunity.
Axis Bank executive director Munish Sharda said, “We are pleased to partner with DP World PGTI as its Official Banking Partner. Golf embodies precision, discipline, and a pursuit of excellence qualities that strongly reflect who we are at Axis Bank. This association also strengthens our engagement with India’s growing premium customer segments, where the sport has a deep and enduring connect.”
Professional Golf Tour of India president Kapil Dev said, “We are extremely pleased to welcome Axis Bank as a Tour Partner of the DP World Professional Golf Tour of India. Partnerships of this stature play a vital role in strengthening the foundation of the Tour, enhancing opportunities for our players, and expanding the sport’s reach across the country.”
Professional Golf Tour of India CEO Amandeep Johl added, “Axis Bank’s strong legacy of excellence, innovation, and nationwide reach aligns perfectly with DP World PGTI’s goal to elevate professional golf in India and provide greater opportunities for our players.”
In a sport where every stroke counts and every partnership drives distance, Axis Bank isn’t just backing golfers, it’s investing in the fairway to future, turning India’s greens into a stage where precision meets passion and every drive has the power to inspire.
