MAM
OgilvyOne defends its ‘Agency of the Year’ title at DMAi Awards
MUMBAI: OgilvyOne Worldwide has successfully defended its title as ‘Agency of the Year at the DMAi Awards 2014.’ The DMAi which brings to India the DMA International Echo awards is spearheading the response marketing movement in the country.
The agency bagged a total of eight gold, seven silver and five bronze on its way to the title. Metals were won across categories ranging from effectiveness and craft to innovative use of technology and loyalty.
Commenting on the agency’s performance, OgilvyOne worldwide president and country head Vikram Menon said, “To be ‘Agency of the Year’ twice in two years feels truly wonderful. Needless to say we couldn’t have managed this without a set of clients that are not just supportive, but always pushing us to do better. What makes each of these wins even more special is that they are awarded by a jury that comprises not just agency veterans but CMOs and brand managers from some of India’s most revered marketing companies. Heartiest congratulations to all our clients and special thanks to the DMAi.”
Focus will now shift to the DMA International Echo awards that are ranked among the oldest and most revered effectiveness awards on the calendar. Last year, OgilvyOne Worldwide had spurred India to its best ever performance at the show winning five out of the eight metals.
Brands
Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal
Tax authorities flag alleged misclassification of restaurant services
MUMBAI: Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.
The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.
The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.
In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.
The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.
Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.
The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.
The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.
