MAM
Nimesh Shah rejoins Madison Digital as general manager
Mumbai: Madison Digital, the digital unit of Madison World, has announced the return of Nimesh Shah as General Manager for Madison Digital. He will co-lead the western region alongside Vineet Shah and will report directly to Madison Digital and Madison Media Alpha CEO Vishal Chinchankar.
Nimesh has over 14 years of experience in digital marketing out of which six years have been at Madison. He has a proven track record of success across brands and agencies and has also had an entrepreneurial stint. Apart from Madison, he has worked in companies like Kuoni India, Talwalkars Fitness Ltd; and prior to joining Madison he was at Essence Mediacom. Across his career he has worked on multiple reputed brands such as Tata Consumer Goods, Piramal Healthcare, Bluestar, Bayer Consumer Health Products, Hygienic Research Institute, Exide Batteries, among others. He holds a bachelor’s degree in BMS from Mumbai University and a post graduate diploma in Business Management from Rizvi Institute of Management.
Chinchankar expressed, “We are happy to welcome Nimesh back at Madison Digital. I am confident that his leadership will strengthen our capabilities in the western region, and I am extremely certain that his core abilities of strategic acumen and client focus will bring tremendous value for Madison and our clients.”
Shah comments on his re-joining, “I’m thrilled to reunite with Madison World and contribute to its digital initiatives in this ever-evolving landscape. I have had the privilege of witnessing the transformative power of digital and its impact on consumers. My focus will be on driving innovation, with a particular emphasis on data and technology-driven solutions to facilitate digital transformation and foster business. Together, we aim to redefine possibilities and create impactful, strategic experiences for our clients. I am super excited to be a part of this journey.”
MAM
Flipkart elevates Asim Saurav Das to Director role
Nearly decade-long journey sees brand marketing veteran take on senior leadership position.
MUMBAI: When you climb the e-commerce ladder one thoughtful campaign at a time, eventually the view from the top becomes irresistible and Asim Saurav Das has just reached a new floor. Asim Saurav Das has been elevated to director at Flipkart, marking a significant milestone in his nearly decade-long journey with the organisation. In his new role, he will continue to drive strategic initiatives across brand and marketing, contributing to Flipkart’s growth and market leadership in India’s fiercely competitive e-commerce landscape.
Das joined Flipkart as a Management Trainee and has steadily risen through the ranks, holding key positions including Brand Marketing Manager, Senior Manager, and Associate Director. Before Flipkart, he gained early experience with Procter & Gamble and Hindustan Times. His elevation reflects a strong track record in brand strategy, consumer insights, and delivering impactful marketing outcomes.
From trainee to director in under ten years, Das has clearly mastered the art of scaling brands proving that in the world of online retail, the best way to the top is still through smart, consistent steps rather than shortcuts.








