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Nilon’s & Django Digital rejoin forces for 360-degree digital strategy

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Mumbai: Nilon’s, an FMCG brand in the country, announces its reassociation with Django. This also extends the agency’s responsibilities to a 360-degree digital mandate, encompassing e-commerce and q-commerce marketing.

Under this expanded mandate, Django Digital will be responsible for driving Nilon’s digital presence and strategies across all digital platforms, ensuring comprehensive growth and engagement. This includes spearheading campaigns, managing social media, and optimising Nilon’s digital storefronts to enhance customer reach and sales through both, traditional e-commerce and the rapidly growing quick-commerce sector.

“We are thrilled to rejoin hands with Nilon’s and take on a larger scope of work that now includes E-commerce and Q-commerce,” said Shivang Shah, Co-founder, Django Digital. “Our team has delivered multiple e-commerce success stories in the recent past, and we are excited to add Nilon’s to our portfolio of success.”

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Nilon managing director Dipak Sanghavi expressed confidence in Django Digital’s ability to elevate their digital strategy, stating, “Django’s expertise on the digital front and their impressive growth curve align perfectly with our vision. Their innovative approach and proven track record make them the ideal partner for our digital journey. With this reassociation, we aim to leverage their skills to further enhance our market presence and connect more deeply with our customers.”

The renewed partnership highlights Nilon’s commitment to enhancing its digital footprint and leveraging digital marketing strategies thoughtfully to drive growth and customer engagement. 

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IndiGo names William Walsh CEO

Former IATA chief to take charge in August after Elbers exit, Bhatia steers interim

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India’s biggest airline has moved fast and gone global. InterGlobe Aviation, which operates IndiGo, has tapped aviation heavyweight William Walsh as chief executive officer, subject to regulatory approvals, marking a sharp pivot as the carrier eyes its next burst of expansion.

Walsh, currently director general at the International Air Transport Association, will step down on July 31, 2026, and is expected to take charge by August 3. The appointment comes barely three weeks after Pieter Elbers exited the corner office, with Rahul Bhatia holding the fort in the interim.

The choice signals intent. Walsh brings decades of cockpit-to-boardroom experience, having led British Airways and later International Airlines Group, the parent of Aer Lingus, Iberia and Vueling. His tenure across carriers has been defined by hard resets, restructurings and cross-border consolidation—skills IndiGo may need as competition intensifies and scale becomes decisive.

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Vikram Singh Mehta, chairman and non-executive independent director of IndiGo, said Walsh’s experience in managing large-scale airline operations and navigating complex market dynamics makes him well-suited to lead IndiGo in an increasingly competitive global aviation environment, adding that the appointment marks a new chapter as the airline scales in one of the world’s fastest-growing markets.

Rahul Bhatia said Walsh’s global perspective, operational expertise and customer-focused approach would be critical as IndiGo enters its next phase of expansion.

Walsh, widely regarded as one of the industry’s most influential figures, will oversee overall management and strategic direction, with a mandate spanning operational performance, network expansion, commercial strategy and customer experience. He is expected to work closely with the board and leadership team to sharpen IndiGo’s growth trajectory.

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Walsh said IndiGo has a strong foundation and is well-positioned to capitalise on the evolving aviation landscape, adding that he looks forward to fostering a culture of excellence, innovation and sustainable value creation across the organisation.

A new captain, a bigger runway—and a market that rewards scale. IndiGo is lining up for its next take-off.

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