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MAM

Murdoch, Schumacher pitch in for Tsunami relief

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MUMBAI: Media moghul Rupert Murdoch has joined a list of high profile people that are donating millions of dollars to help the victims of the Tsunami natural disaster which struck South Asia. He has donated $1million.

Race legend Michael Schumacher has topped that by donating $10 million. This amounts to about an eight of what he earned last year.

Schumacher said, “It’s impossible not to keep thinking about it. Our thoughts are with them and we hope that they will be spared further disastrous events.”

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Murdoch meanwhile has called upon media companies to do their bit. He said, “More than 150,000 dead, thousands missing, 5 million homeless, millions more vulnerable to diseases. While the world has already responded with great compassion, we can do more – and should do more.”

Murdoch added that his move was a response to an appeal for funds by US President George Bush. Murdoch said, “In announcing this effort, the president placed his faith in what he called ‘the good heart of the American people. I have also asked all of our US-based media to support the president’s call by devoting as much space and airtime as practicable to encourage Americans to open their pocket books to this great humanitarian enterprise.”

In the US, Walt Disney set up a fund with the International Red Cross with an initial donation of $1 million. Time Warner has donated $300,000 and will match employee donations up to $500,000. Individual Time Warner companies in Europe and Asia are also making donations.

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Other high profile donors include American actress Sandra Bullock who donated $ 1 million to the Red Cross. Meanwhile Fifa and the Asian Football Confederation (AFC) have created a solidarity fund for the Tsunami victims. Fifa’s emergency committee has decided to donate $ 2 million towards rehabilitation and relief work. The AFC has pledged $1 million.

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MAM

PropertyPistol appoints Hemant Bajaj as chief marketing officer

Proptech firm taps global marketing leader to sharpen brand and growth strategy.

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Hemant Bajaj

MUMBAI: In the fast moving world of proptech, building homes may be the business, but building the brand is just as crucial. Propertypistol, the proptech driven real estate advisory platform, has appointed Hemant Bajaj as its chief marketing officer (CMO) as the company looks to strengthen its brand narrative and accelerate growth across markets. Bajaj will lead the company’s marketing operations across multiple geographies, overseeing brand strategy, integrated marketing initiatives and revenue aligned growth programmes as Propertypistol prepares for its next phase of expansion.

The appointment comes at a time when the proptech sector is seeing rapid digital adoption, with companies increasingly focusing on leadership talent capable of combining technology, data driven marketing and customer experience.

Bajaj brings experience spanning India, South East Asia and the Middle East, where he has worked on scaling brands and leading digital transformation initiatives across multiple industries. His work in the marketing and media ecosystem recently earned him recognition as a ‘Powerhouse Leader’ at the Mastermind Awards in Dubai, highlighting his track record in managing high impact marketing mandates.

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Propertypistol founder and managing director Ashish Narain Agarwal said the appointment comes at a pivotal stage in the company’s journey as it looks to strengthen its market presence.

“Hemant’s appointment comes at a defining moment for us. As we scale our market position, it is vital to have leadership that blends strategic vision with executional depth. Hemant’s deep understanding of brand and business alignment will be instrumental as we redefine the proptech landscape,” Agarwal said.

Bajaj said Propertypistol’s technology first approach to real estate advisory was one of the key reasons behind his decision to join the company.

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“Propertypistol has established itself as a technology first platform that is redefining how investors navigate the property market. Having led marketing transformations across international borders and fast paced industries, I recognise the exceptional strength of the foundation built here,” he said.

He added that his focus would be on accelerating the company’s digital marketing capabilities while building strategies that deliver sustained value for customers and partners worldwide.

The leadership move reflects Propertypistol’s broader effort to strengthen its executive team as the proptech industry evolves rapidly. With property search, advisory and transactions increasingly shifting online, companies in the sector are investing heavily in marketing intelligence and digital platforms to stay competitive.

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By bringing Bajaj on board, Propertypistol is betting that sharper brand positioning and technology led marketing will help it stand out in an increasingly crowded digital real estate marketplace.

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