Brands
MS Dhoni reaffirms commitment to Garuda Aerospace’s vision as brand ambassador and stakeholder
Mumbai: MS Dhoni announced in a Facebook post that his journey with IPO bound Garuda Aerospace continues to grow from strength to strength. He also stated that he believes in the vision of Garuda to make India a Drone hub by 2030.
About his association with Garuda, Brand Ambassador and stakeholder, M S Dhoni said, “As Garuda spreads its wings across the world, I am proud to be associated with the team’s journey in positively impacting Agriculture, Defence, Industry 4.0 & consumer drone sector as their captain.”
Garuda Aerospace founder CEO Agnishwar Jayaprakash added, “Mahi Bhai has been an inspiration for all of us at Garuda Aerospace. His encouragement and unwavering support enthuses each one of us to always deliver to the best of our ability.
From a Fan Boy to a Founder, I’ve always loved MS Dhoni. However, the value he brings to the emerging drone technology is immense. Mahi Bhai is an epitome of a rural youth success story and both agri and consumer drones resonates with our target audience. His star power has helped Garuda reach the deepest pockets of India” added Agnishwar Jayaprakash”
Garuda Aerospace in the past has signed on significant international partnerships with companies like Thales (France), Agrowing (Israel), and Spirit Aeronautics (Greece). These collaborations focus on technology transfer and local manufacturing, reducing costs while creating job opportunities for the Indian youth.
In 2022, MS Dhoni commenced his association with Garuda Aerospace after 100 drones were flagged off by prime minister Narendra Modi in 100 locations. Since then; Garuda Aerospace has scaled in revenue & become one of India’s most Valuable Drone Startup’s.
Brands
ITC Sunfeast Farmlite launches Sugar Free Cookies range
New variants offer guilt-free indulgence for health-conscious snackers.
MUMBAI: ITC Sunfeast Farmlite is sweetening the deal for biscuit lovers who want to have their cookie and eat it too without the sugar. The better-for-you biscuits range from ITC Foods has expanded its portfolio with the launch of an all-new Sugar Free Cookies line, aligning with the company’s vision of ‘Help India Eat Better’. The range is designed for consumers who are rethinking sugar in their daily snacking but refuse to compromise on taste and indulgence.
The collection debuts with two tempting variants: Choco Nut Cookies and Hazelnut & Oats Cookies. Both are a source of protein and contain no trans-fat, while the Hazelnut & Oats variant is also lactose-free.
ITC Ltd. vice president (marketing), biscuits, foods division, Suraj Kathuria said, “At Sunfeast Farmlite, we believe mindful snacking should never come at the cost of indulgence. With this launch, we are catering to the growing need for guilt-free snacking while delivering a rich, satisfying cookie experience.”
ITC Ltd. vice president & head of food sciences for foods division Dr Shantanu Das added, “We have applied robust food science to develop cookies that are sugar-free while preserving the taste and texture consumers love.”
Each cookie comes in convenient single-serve packs to maintain texture and freshness. Both variants are available in 100g packs priced at ₹100 and can be found on quick-commerce platforms including Blinkit, Swiggy Instamart, and Zepto.
In a market increasingly leaning towards healthier choices, ITC Sunfeast Farmlite’s new Sugar Free Cookies prove that cutting sugar doesn’t mean cutting joy. For the health-conscious yet indulgent snacker, this could be the perfect bite-sized solution.
