MAM
Mindshare South Asia announces agency restructuring, key appointments
MUMBAI: Media agency Mindshare has announced an organisation restructure that mirrors the agency’s ambition to become collaborative in client success and navigate its marketing agenda with intelligence and agility.
After the tremendous success of team Fulcrum in delivering client delight and industry accolades, Amin Lakhani is elevated and has taken on a larger role as president of client leadership at Mindshare India. In his new role, Lakhani is responsible to further strengthen client relationships and drive client growth in a cross media market. He will manage core client capabilities across all offices in the country. During his 14 years at GroupM and Mindshare, Lakhani has grown from strength to strength and will continue to be a key growth contributor in the new role.
Anita Kotwani with her unique brand of leadership at Mindshare West has ensured remarkable growth of all business teams in the region. Her continued success and motivation are evident from the number of accolades and the stream of client appreciation her teams have acquired year after year.
Given Mindshare’s emphasis on growth through diversification, Kotwani has been promoted to senior vice president, responsible for new business development across the market. In addition to this, she will also drive Horizontality, and work closely with the larger marketing ecosystem.
As Lakhani transitions into his new role, Premjeet Sodhi will join Mindshare South Asia as senior vice president at Mindshare Fulcrum, South Asia, and will lead. In his current assignment, Sodhi is the COO at Initiative/ BPN, part of the IPG group, where he handles strategy and new business development for the company. He manages clients such as Amazon, Reckitt, Gionee, Kraft Heinz, Infoedge and Bajaj Auto. With a passion for brands, Sodhi has kept pace with the evolving media space and has contributed immensely in various leadership roles. His new role is effective March 2018.
Mindshare South Asia CEO Prasanth Kumar says, “As we enter 2018, we are accelerating transformation which is true to our DNA. We are clear on our strategic priorities, strengthening our connections with a growing universe of clients, consumers, brands and partners in the marketing ecosystem. To be able to do so, we now have the leadership and structure within our organisation to continue our path to greater success, and our renewed focus on creating a disruptive Mindshare with speed, provocation, teamwork.”
Brands
Boeing appoints Barun as head of FP&A for global engineering function
Seasoned finance leader to steer budgets and strategy across global centres
BENGALURU: Boeing’s finance cockpit has a new pilot, and he is no stranger to turbulence or transformation. Boeing has appointed Barun as head of FP&A for global engineering, placing him at the centre of financial strategy for its worldwide engineering and technology operations.
Based in Bengaluru, Barun steps into a role that is as expansive as it is critical. He will serve as the primary finance lead for Boeing’s Engineering and Technology Centers globally, working closely with executive leadership to shape financial decisions, manage complex budgets, and design scalable finance processes that support the company’s growing engineering footprint.
In a note announcing his move Barun said, “I’m excited to share that I’ve joined Boeing Global Engineering. This opportunity is incredibly meaningful to me not just from a professional standpoint, but also for what Boeing represents globally.” He added that he looks forward to contributing to an organisation that continues to shape the future of aerospace and innovation.
Barun’s mandate spans strategic financial leadership, operational oversight, and stakeholder engagement. From directing large-scale budgets and schedules to influencing long-term organisational goals, the role blends financial discipline with business foresight. He will also lead cross-functional teams and partner with finance colleagues worldwide to support engineering programmes across geographies, including India.
The appointment caps a long stint at Juniper Networks, where Barun spent over a decade, most recently as finance senior manager. There, he led FP&A for global product business units and G&A functions, driving budgeting, forecasting, and long-range planning. He also played a key role in enterprise-wide transformation, including spearheading an Oracle to SAP ERP migration and building advanced analytics capabilities using tools such as Tableau and SAP Analytics Cloud.
His earlier career includes finance leadership roles at Sony India Software Centre, Cognizant Technology Solutions, and Mphasis, where he focused on financial planning, governance frameworks, and operational efficiency across global delivery centres.
A chartered accountant from the Institute of Chartered Accountants of India, Barun brings nearly two decades of experience across financial planning, digital transformation, and analytics-led decision making.
His appointment comes at a time when global engineering operations are becoming increasingly complex and distributed, requiring sharper financial oversight and agile planning. With Barun at the helm of FP&A for engineering, Boeing appears to be tightening its financial playbook as it looks to scale innovation with discipline.
