MAM
Media, marketing & technology experts to gather for ad:tech
MUMBAI: Ad:tech global digital marketing & advertising conference and exhibition, having 14 shows worldwide, will host its fifth edition of the New Delhi Show on 19 – 20 March, 2015. The event will be held at the Leela Ambience Hotel and Residences, Gurgaon where more than 4000 thousand marketing, technology and media communications professionals are expected to attend.
dmg :: events EMEA & India digital marketing head James Drake-Brockman said, “The fifth edition of the ad:tech promises to be a testament to this ever expanding digital market in India. This year the show will have 110 plus speakers and more than 70 exhibitors and sponsors for the event. We have witnessed overwhelming success since ad:tech’s inception and we are confident that this year, the legacy will be continued. At ad:tech New Delhi 2015, you can experience two action-packed days with keynotes, education led by digital marketing’s best and brightest, hundreds of leading-edge suppliers – from established players to the newest startups – nonstop networking and much, much more.”
This year the keynote speakers include: Unilever Asia, Africa, Middle East, Turkey and Russia vice president Rahul Welde, GroupM chief digital officer Rob Norman, Myntra CEO and Flipkart head of fashion Mukesh Bansal and BBC news and current affairs director of digital development James Montogomery.
Among the big themes this year will be: M-Commerce, the future of E-Commerce, data fuelled marketing, analytics, fresh insights on programmatic advertising, digital content, media measurement in the digital era and multi-screen world, evolution of native advertising, digital’s impact on entertainment, music & news, experiential e-commerce, performance marketing, the role of data and automation in future media planning,
This year’s event will be attended by some of the biggest brand from India and the world like Airtel, Oberoi Group, Axis Bank, Kotak Mahindra Bank, Thomas Cook, Yes Bank, Olx, HDFC Life, American Express, Indus Ind Bank, Max Life Insurance, Tata Capital, Tata AIG, Amazon, Johnson & Johnson, ITC, Star India Pvt Ltd, ITC, FlipKart, GSK, HDFC Life, Mahindra & Mahindra, Wipro, HCL, Madison Communications, GroupM, Lintas and Cheil Worldwide amongst others.
Brands
Beep App launches Gen-Z career platform, clocks 30,000 plus placements
Pune startup turns scrolling into career action with learn-explore-earn model
PUNE: Beep App has rolled out its newly positioned career-focused app aimed at Gen-Z users, as it looks to bridge what it calls a growing gap between exposure and employability among young Indians.
Formerly known as EventBeep, the platform is built around a simple but timely idea: turning everyday scrolling into meaningful career action. The app targets students and early professionals, offering a unified space to explore career options, learn relevant skills and access internships and job opportunities.
At a time when short-form content dominates screen time, Beep is attempting to flip the script by embedding structured, career-oriented insights within a familiar scroll-based interface. The idea is not to disrupt user behaviour, but to redirect it.
The platform spans a wide range of fields, including artificial intelligence, product management, design and data analytics. It provides users with insights into role expectations, required skills and step-by-step career pathways, supported by inputs from industry practitioners.
At the heart of the offering is a “learn, explore, earn” model that integrates discovery, skill-building and hiring into one ecosystem. The company says this closed-loop approach is already gaining traction, with over 30,000 placements facilitated so far.
“Gen-Z does not lack ambition; what they often lack is structured direction,” said Beep App founder and CEO Saurabh Mangrulkar. “The Beep App is designed to organise that exposure into actionable pathways so users can move from intent to execution with greater confidence.”
The launch comes amid a broader shift in India’s job market towards skills-first hiring, where practical experience and demonstrable capabilities are increasingly valued alongside academic qualifications.
Founded in 2021, Beep App has grown steadily within the student ecosystem, connecting over 6.5 million users with opportunities across more than 1,500 colleges and 7,800 hiring companies.
Looking ahead, the company plans to deepen its content across emerging sectors, expand its hiring network and build more personalised career pathways tailored to user behaviour.
As Gen-Z continues to navigate a complex and fast-evolving job market, platforms that can turn curiosity into clarity may well shape the next wave of career discovery.
