Brands
Mcdonald’s India introduces Korean-inspired menu for a limited time
MUMBAI: Mcdonald’s India (west and south), operated by Westlife Foodworld, is bringing a Korean twist to its menu with a limited-time range of burgers, sides, and beverages. Inspired by the growing popularity of Korean culture in India, this special menu allows customers to enjoy bold, authentic flavours—one bite at a time.
Starting at just Rs 69, the new range lets customers ‘Make it Korean’ with favourites like the Korean Mcaloo Tikki Burger, Korean Chicken Surprise, Korean Mcspicy Chicken, Korean Mcspicy Paneer Burger, and Korean Mcegg Burger.
Adding to the experience, Mcdonald’s India has introduced a Korean Spice Mix, giving a new Shake-Shake twist to Fries, Chicken Mcnuggets, and Mcspicy Chicken Wings (available in south India). The menu also features the refreshing Korean Yuzu-Pop, a citrusy drink designed to complement the bold, spicy flavours. Whether casual food lovers or dedicated Korean culture fans, customers can enjoy a unique take on classic Mcdonald’s favourites.
“Korean culture has been having a significant impact on Indian consumers, from music and fashion to food. With our new Korean range, we are bringing that authentic experience to life through taste. At Mcdonald’s India (west and South), we have always believed in bringing in new global experiences and hence be relevant to our customers’ ever-evolving tastes and preferences. We believe that the new Korean Range is a bold, flavourful way for fans to enjoy the best of Korea, right here at Mcdonald’s India,” said Mcdonald’s India (west and South) chief marketing officer Arvind RP.
The limited-time menu is available across Mcdonald’s outlets in west and south India. Customers can visit their nearest restaurant or order via Mcdelivery to savour the Korean flavours before they disappear.
Brands
KKR sixes to power EV charger rollout under VIDA campaign
Cricket meets clean mobility as big hits spark India’s charging growth
NEW DELHI: VIDA, the electric mobility arm of Hero MotoCorp, has teamed up with Kolkata Knight Riders to launch a campaign that turns cricketing flair into real-world impact.
Titled ‘6 for 6’, the initiative promises to install a 6kW fast EV charger for every six hit by KKR during the ongoing Indian Premier League season. The idea is simple but powerful, as each big hit on the field contributes directly to expanding India’s fast-charging infrastructure.
The campaign builds on VIDA’s growing network, which already spans over 5,300 fast-charging points across more than 430 cities. With EV adoption gaining pace, the brand is using cricket’s mass appeal to accelerate both awareness and infrastructure growth.
Explaining the thinking behind the move, Hero MotoCorp emerging mobility business unit chief business officer Kausalya Nandakumar said, “Cricket has an incredible ability to unite and inspire millions across the country. With the ‘6 for 6’ campaign, we are turning every big hit on the field into a step towards a cleaner and a more accessible mobility future.”
She added that VIDA’s expanding fast-charging network and removable battery technology are designed to make EV ownership more convenient and practical for everyday users.
From the franchise’s side, the campaign is also about giving on-field moments a larger purpose. Kolkata Knight Riders chief executive officer Venky Mysore said, “The ‘6 for 6’ campaign exemplifies the potential of sport as a platform for meaningful, real-world impact. By linking every six to the expansion of EV charging infrastructure, this partnership transforms fan excitement into tangible progress.”
As part of the rollout, VIDA has introduced co-branded charging stations in KKR’s signature colours, with a flagship installation unveiled alongside team players. The chargers are designed for quick top-ups, powering VIDA scooters from zero to 80 percent in about an hour, while also being positioned along key highways to support longer journeys.
The initiative also taps into VIDA’s removable battery system, which allows users to charge using standard household plug points, adding flexibility to the charging ecosystem.
By blending the thrill of cricket with the urgency of clean mobility, VIDA and KKR have found a neat way to make every six count twice, once on the scoreboard and again on India’s road to an electric future.
