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MAM

Maxus wins Discovery’s media mandate

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MUMBAI: Discovery Communications has moved its media mandate from ZenithOptimedia to Maxus India.

The agency will be responsible for handling all Discovery channels in India including Discovery Channel, TLC, Animal Planet, Discovery Science, Discovery Turbo and the most recent addition to the mix – Discovery Kids.

A Discovery source confirmed the development. He also stated that Discovery Kids will be a key priority area for the Network this year.

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This is Maxus India’s third major account win this year, after Mathrubhumi and Mannaparum Finance who decided to consolidate their media businesses with the agency.

Discovery Communications is a global nonfiction media company with a reach of more than 1.5 billion cumulative subscribers in over 200 countries and territories and has more than 140 worldwide television networks, led by Discovery Channel, TLC, Animal Planet, Science and Investigation Discovery, as well as US joint venture networks OWN – Oprah Winfrey Network, The Hub and 3net – the first 24-hour 3D network.

It is also a leading provider of educational products and services to schools and owns and operates a diversified portfolio of digital media services, including HowStuffWorks.com. In Asia-Pacific, seven Discovery brands reach 534 million cumulative subscribers in 34 countries with programming customised in 15 languages.

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MAM

PwC India announces leadership change in Deals practice

Shashank Jain steps down as co-leader after nearly three decades with the firm.

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MUMBAI: When one dealmaker steps off the pitch, another is ready to take the baton because in the fast-moving world of transactions, the game never really stops. PwC India has announced a leadership transition in its Deals practice, with Shashank Jain stepping down from his role as co-leader to pursue an opportunity in the industry. The practice will continue to be led by Mohit Chopra, ensuring continuity and sustained growth momentum.

PwC India partner and leader for advisory dinesh Arora paid tribute to Jain’s contributions. “We deeply appreciate the significant contributions made by Shashank over close to three decades he has spent with PwC, particularly his defining role in shaping and strengthening our Transaction Services practice in India,” he said. Arora highlighted Jain’s support for clients through some of the most complex and significant transactions in the Indian market, noting his deep technical expertise, sound judgment and nuanced understanding of the evolving M&A landscape.

The Deals practice remains a key growth driver for PwC India, and the firm expects continued expansion under Mohit Chopra’s leadership. He will continue to guide clients through complex transactions and transformational business moments, building on the strong foundation established over the years.

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Reflecting on his journey, Shashank Jain said, “I have had an exceptional journey at PwC. I owe my growth and learning to the nurturing environment and leadership development that PwC provided.” He added that he had been working closely with Mohit and the larger team to ensure a smooth transition and expressed confidence that Chopra would take the Deals practice to newer heights.

From intern to respected deals leader, Shashank Jain has clearly closed many successful transactions and now, it seems, he’s ready to strike a new deal of his own.

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