Brands
Magniflex India launches Magnigeo
Mumbai: On the occasion of World environment day, Magniflex, a luxury mattress brand, has launched Magnigeo, a mattress that offers superior comfort while prioritizing environmental sustainability. Our planet is at a critical tipping point, facing unprecedented challenges with rising global temperatures and environmental degradation. With the launch of Magnigeo, Magniflex India marks a pivotal moment in the journey towards a more sustainable future. Magniflex also pledges to plant a tree for every Magnigeo purchase on behalf of the customer, and will issue a certificate in their name or their nominee’s name.
Commenting on their newest product, Magniflex India MD Anand Nichani said, “Climate change is no longer a distant threat but a present reality, urging us to reassess our choices and embrace a more sustainable lifestyle. This growing awareness has led to a shift in consumer behavior, with individuals actively seeking out products that align with their eco-conscious values. We have come up with something that not only caters to comfort, but also caters towards environmental responsibility. We have set our mind towards implementing the 17 Sustainable Development goals set up by the UN for a more sustainable future. MagniGeo is our contribution to building a more sustainable future for all.”
Magnigeo mattresses are crafted from regenerated foams, which are free from harmful expanding agents. They offer firm support for spine alignment, while the Memoform padding adjusts to body shape. The breathable fibers enhance comfort, while the ‘No Waste’ fabric ensures a soft touch.
Magnigeo’s commitment to environmental and social responsibility is further underscored by its OEKO-TEX Standard 100 and OEKO-TEX STEP certifications, which guarantee the absence of harmful substances and responsible manufacturing practices. Moreover, the company’s innovative vacuum packaging technology minimizes transport emissions, while its dedication to research and development ensures both product performance and a minimum lifespan of 10 years, contributing to resource conservation.
Magnigeo mattress will be available across Magniflex stores and on their website. Customers can take advantage of the Magniflex investment plan (MIP), a hassle-free EMI option, to bring home the comfort of Magnigeo mattress.
Brands
Ather Energy doubles service network to 500 centres nationwide
EV maker scales support alongside growth to keep riders on the road
MUMBAI: Ather Energy is quietly building more than just scooters. It is building the backbone to keep them running.
The electric two-wheeler maker has expanded its service network to 500 authorised centres across India, nearly doubling its footprint in a year from 277. The move mirrors its growing retail presence and signals a clear focus on one often overlooked part of EV ownership, what happens after the purchase.
From the outset, Ather has prioritised service support in every city it enters, aiming to make ownership as smooth as the ride itself. Its Gold Service Centres bring in upgraded customer lounges, modern equipment and processes designed to make servicing more transparent and reliable.
Speed, too, is part of the pitch. Through its ExpressCare initiative, riders can get periodic maintenance done in about an hour, now available across 82 centres, turning what used to be a chore into a quick pit stop.
Ather Energy chief business officer Ravneet Singh Phokela said, “Crossing 500 service centres is an important milestone as we scale across the country. Reliable after-sales support is central to the ownership experience, and our focus remains on consistent service quality and accessibility.”
The expansion comes as demand grows for models like the Ather 450 and the Rizta, which have helped the company reach a broader set of riders across metros and emerging cities alike.
Alongside servicing, Ather continues to power up infrastructure through the Ather Grid, now one of the largest fast-charging networks for two-wheelers, with over 4,300 charging points.
With plans to scale further and deepen its presence, Ather’s approach is clear. Selling the scooter may start the journey, but keeping it running smoothly is what sustains it.
