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Mad Influence elevates Aman Narula to COO amid growth ambitions

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MUMBAI: Mad Influence has announced the promotion of Aman Narula as its new chief operating officer (COO).With over seven years of experience, Aman previously served as head of operations at Mad Influence and has been instrumental in driving engagement and delivering measurable impact. His strategic vision and passion for innovation make him well-suited for his new role.

Reflecting on his promotion, Aman stated, “This role means a great deal to me. Looking back on the past seven years, I’m incredibly grateful for the journey, the challenges, and the milestones we’ve achieved together. None of this would have been possible without the unwavering support of our management and the dedication of my team, who continue to push boundaries every day. I’m committed to driving our vision forward, expanding into new verticals, and achieving even bigger goals. There’s a lot to build, and I’m excited for what lies ahead. Onwards and upwards!”

Mad Influence founder & CEO, Gautam Madhavan stated, “Aman has been an integral part of Mad Influence since its early days. His journey from a business development associate to COO is a testament to his dedication, resilience, and strategic mindset. He has played a crucial role in shaping our vision, turning challenges into opportunities, and driving operational excellence. As we enter a new phase of growth and innovation, I have full confidence in Aman’s leadership to take Mad Influence to greater heights. This promotion marks the start of an exciting new chapter.”

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As the creator economy continues to evolve, collaboration and innovation have become essential. With expertise spanning social media, business development, and influencer marketing management, Aman is set to play a pivotal role in shaping Mad Influence’s future, driving its expansion and strengthening its position in the industry.

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MAM

DB Group names Abhay Dubey as chief brand marketing

Seasoned marketer brings regional muscle and launch savvy to DB

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Abhay Dubey

LUCKNOW: Dainik Bhaskar Group has appointed Abhay Dubey as chief brand marketing, strengthening its leadership bench as the media major sharpens its focus on brand-led growth.

Dubey steps into the role after a high-impact stint as regional marketing manager at Reliance Broadcast Network, where he led data-driven regional campaigns and rolled out new initiatives from concept to completion. Based in Lucknow, he steered end-to-end account marketing, orchestrated launch events, and fine-tuned go-to-market strategies with a sharp eye on budgets and brand visibility.

Before that, he served as area marketing manager at Mahindra Holidays & Resorts India Limited, handling business development, media buying and integrated branding campaigns across Uttar Pradesh. His remit included planning new service launches and working closely with creative agencies, media owners and government departments.

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Dubey also held the position of brand manager at EM3 Agriservices Pvt. Ltd., where he drove product launches, demand generation and stakeholder engagement. Earlier in his career, he was head of marketing at Saffron Communications Pvt. Ltd., overseeing integrated campaigns across sectors, and began his journey at Jagran Engage, building experience in advertising and lead generation.

With expertise spanning digital marketing, brand management, demand generation and below-the-line advertising, Dubey brings both strategic planning skills and hands-on execution experience to the table. His track record suggests a marketer who is as comfortable crunching numbers as he is crafting narratives.

At DB Group, he is expected to shape sharper brand strategies, amplify market presence and ensure campaigns that do not just make noise, but make sense.

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