MAM
Leadership changes at Rediffusion Y&R and Everest
MUMBAI: In a move to strengthen its leadership, Rediffusion Y&R has elevated Kavita Kailas as the new chief strategy officer as well as promoted Prithviraj Banerjee as the strategy planning head at Everest Brand Solutions. This is in addition to his current role.
Speaking on the development Rediffusion Y&R president Dhunji S Wadia said, “For quite some time Gautam Talwar has been nurturing the idea of pursuing interests beyond advertising. And I think the time has come to allow him to follow his passions. So after a hard working stint Gautam is taking a well-deserved break before deciding what his next chapter should be. I thank him for all his help and support and wish him the very best in whatever he chooses to do.”
On Kailas’ elevation, who has been heading the strategic planning function across Delhi, Kolkata and Southern operations, Dhunji said, “She is meant for this role. Kavita has a great love of our business, our clients and our people that infuses all that she does. Unleashing her enthusiasm and her expertise will make a real difference in how we serve our clients.”
On Banerjee, he added, “Prithvi’s passion for our agency, his intellectual curiosity and integrity, along with his deep collaborative way of working will make a difference to our clients and to our agency.”
Brands
Axis Bank named Official Banking Partner of DP World PGTI
Partnership supports all tournaments this season to grow professional golf in India.
MUMBAI: Axis Bank just teed up a hole-in-one partnership because when a bank sponsors golf’s biggest swing in India, even the fairways feel more financially secure. Axis Bank has been appointed Official Banking Partner of the DP World Professional Golf Tour of India (DP World PGTI), strengthening its commitment to sporting excellence and community engagement while backing the growth of professional golf across the country.
Under the partnership, Axis Bank will support all DP World PGTI tournaments this season, contributing to talent development, enhanced tournament experiences and wider fan engagement. The collaboration aligns the bank’s values of precision, discipline and trust with the Tour’s focus on performance and opportunity.
Axis Bank executive director Munish Sharda said, “We are pleased to partner with DP World PGTI as its Official Banking Partner. Golf embodies precision, discipline, and a pursuit of excellence qualities that strongly reflect who we are at Axis Bank. This association also strengthens our engagement with India’s growing premium customer segments, where the sport has a deep and enduring connect.”
Professional Golf Tour of India president Kapil Dev said, “We are extremely pleased to welcome Axis Bank as a Tour Partner of the DP World Professional Golf Tour of India. Partnerships of this stature play a vital role in strengthening the foundation of the Tour, enhancing opportunities for our players, and expanding the sport’s reach across the country.”
Professional Golf Tour of India CEO Amandeep Johl added, “Axis Bank’s strong legacy of excellence, innovation, and nationwide reach aligns perfectly with DP World PGTI’s goal to elevate professional golf in India and provide greater opportunities for our players.”
In a sport where every stroke counts and every partnership drives distance, Axis Bank isn’t just backing golfers, it’s investing in the fairway to future, turning India’s greens into a stage where precision meets passion and every drive has the power to inspire.
