MAM
Laqshya’s Event Capital wins EEMAX global award
MUMBAI: Event Capital (a Laqshya Media company) has won the award for the ‘Best New IP’ and for the‘Best Integrated Marketing Communications for an IP’ for its intellectual property Bollywood Music Project (BMP).
BMP curates experimental Bollywood music through Bollywood’s biggest headliners for South Asian Hindi-speaking digital audience, globally.
In its debut season, BMP took place in Mumbai and Delhi on 30 September and 1 October, 2016, and 25 and 26 March 2017 respectively where over 100 of the biggest names in Bollywood music including Arijit Singh, Amit Trivedi, Vishal and Shekhar, Rekha Bharadwaj, Badshah, Raftaar, Neeti Mohan and Sachin Jigar, along with over 400 musicians performed to a crowd of over 50,000 in a multi-stage, multi-genre format.
Digitally, BMP has engaged over 80 million fans in Season 1.
The Event and Entertainment Management Association (EEMA) is an autonomous and non-profit registered body of companies, institutions and professionals operating within the events and experiential marketing industry of India.
The award in the ‘Best New IP’ category was received by Swaroop Banerjee (CEO, Event Capital), Deepak Choudhary (founder and director, Event Capital) and Tarsame Mittal (founder, TM Talent Management). The award for the latter was accepted by Megha Ghosh (vice president, Branded IP and Content and head of digital initiatives at Event Capital), Sahil Gupta (vice president and business head at Event Capital) and Alaap Gosher (entertainment consultant, TM Talent Management).
Brands
Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal
Tax authorities flag alleged misclassification of restaurant services
MUMBAI: Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.
The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.
The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.
In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.
The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.
Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.
The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.
The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.








