Brands
Kingfisher gets beer lovers inventing on International Beer Day
MUMBAI: This International Beer Day, which is celebrated worldwide on 7 August, saw a social trend where beer lovers uploaded creative inventions or gadgets with the ingredient Kingfisher Beer.
The hash tag #KFBeerInventions too caught on like wild fire. This unique online campaign was started by Indian liquor giant Kingfisher as part of its unique digital campaign on Twitter.
Kingfisher conceptualized a whacky initiative to enthuse fans on their digital platform, giving them an opportunity to showcase their inner creative genius. Lapping on to the opportunity to turn into innovators, the beer heads tweeted their most quirkiest and ingenious ideas using #KFBeerInventions.
From beer being sent via emails to machines that could turn Mondays to Sundays with beer, beer heads didn’t leave any stones unturned to showcase their whacky sides. Kingfisher then took upon themselves to go over the entries at their Good Times lab and gave life to the quirkiest ideas through GIFs. With over 200 entries received in less than two days, Kingfisher’s Twitter page was filled with quirky images, GIFs and vines.
Brands
Hyundai Venue crosses 1 lakh bookings, adds HX8 Diesel AT variant
New top-spec automatic diesel trim brings ventilated seats, OTA updates and paddle shifters.
MUMBAI: Hyundai Venue just hit the jackpot and upgraded the prize because when you cross 1 lakh bookings, you don’t just celebrate, you throw in paddle shifters and ventilated seats for the ride. Hyundai Motor India Limited (HMIL) announced that the all-new Hyundai Venue has achieved 1 lakh bookings, cementing its strong position in the compact SUV segment. To mark the milestone and further enhance customer choice, the company introduced the new HX8 Diesel Automatic (AT) variant.
The HX8 Diesel AT is powered by the proven U2 1.5L CRDi diesel engine paired with a 6-speed automatic transmission. It adds a host of premium comfort, safety and convenience features, including:
- Ventilated front seats
- Dual-tone leatherette seats with VENUE branding
- Electric 4-way driver seat adjust
- Controller Over-the-Air (OTA) updates
- Hyundai Bluelink connected car technology
- Electric parking brake with auto hold
- Rear disc brakes
- Ambient lighting on crash pad and central console
- Drive mode select (Eco, Normal, Sport)
- Traction control modes (Sand, Mud, Snow)
- Paddle shifters
HMIL, managing director & CEO Tarun Garg said, “We are delighted that the new Hyundai Venue has crossed 1 lakh bookings, reaffirming the strong trust Indian customers place in our brand. The introduction of the new HX8 Diesel Automatic variant further strengthens the Venue lineup, offering customers the perfect blend of diesel efficiency, torque-rich performance and effortless convenience.”
Backed by Hyundai’s extensive sales and service network, the Venue continues to appeal to buyers seeking a feature-rich, comfortable and future-ready compact SUV. The new variant reinforces HMIL’s focus on delivering advanced technology, safety, comfort and value while adapting to evolving customer preferences.
In a segment where bookings are the real horsepower, Hyundai isn’t just counting milestones, it’s handing drivers an automatic upgrade that makes every journey feel like the victory lap.
