Brands
Kimchi meets kadhi as Mother’s Recipe cooks up Korean comfort at home
Digital-first video series shows how Korean flavours slip easily into Indian kitchens.
MUMBAI: When Korean cravings knock, Mother’s Recipe is answering with a desi ladle. The legacy food brand has rolled out a digital-first recipe video series that brings Korean-inspired dishes into everyday Indian kitchens, promising global flavour without the fuss of unfamiliar tools, ingredients or marathon prep sessions.
The new series leans into a simple insight: curiosity around Korean food is high, but confidence in cooking it at home often isn’t. As Korean flavours continue to dominate menus, screens and social feeds, many home cooks are looking for a starting point that feels familiar. Mother’s Recipe steps into that gap, showing how a few trusted sauces can recreate much-loved flavours while keeping the process quick, approachable and rewarding.
Anchored in the idea “MOM-FU: Maa ka pyaar in a Korean avatar”, the campaign features five recipes designed to demystify Korean-style cooking. The line-up includes Korean Spicy Paneer, Korean Spicy Noodles, Korean Bibimbap, Korean Fried Rice and Korean Veg Dakgalbi, each adapted for Indian kitchens and busy routines.
The videos spotlight how familiar pantry staples do the heavy lifting. Korean Spicy Paneer is prepared using soya bean sauce, garlic chilli sauce and red chilli sauce. Korean Spicy Noodles combine desi Szechwan sauce, green chilli sauce, soya bean sauce and chilli vinegar, while Korean Bibimbap relies on chilli vinegar and soya bean sauce for its signature balance. Korean Fried Rice and Korean Veg Dakgalbi follow the same philosophy, recreating Korean-style comfort with ingredients that are easy to find and simple to use.
Each recipe is broken down into clear, confidence-boosting steps, aimed at first-timers as much as seasoned home cooks. The focus stays firmly on ease, showing that experimenting with global flavours does not have to mean complicated cooking or long hours in the kitchen.
Speaking about the thinking behind the series, Mother’s Recipe executive director Sanjana Desai said home cooking is evolving along with taste. She noted that while care has always been at the heart of cooking, younger consumers are increasingly eager to explore global cuisines at home. Korean food, she added, is a natural fit for this curiosity, and the series aims to make those flavours simpler to try using familiar sauces, without taking away from the joy of cooking.
The campaign will be amplified across digital platforms through short-form videos and social-first storytelling, supported by high-quality visuals and recipe-led content designed for food, lifestyle and culture-focused media. Rather than shouting about novelty, the narrative stays grounded in everyday cooking moments and the small thrill of trying something new at home.
With this digital-first push, Mother’s Recipe continues to balance tradition with changing tastes, inviting consumers to bring Korean-inspired flavours to the table in a way that feels less like a culinary leap and more like a natural next step in the home kitchen.
Brands
Infosys invests Rs 290 crore to expand Mohali development centre
New 350,000 sq ft facility to house 3,000 employees and boost AI work.
MUMBAI: In India’s tech corridors, even the skyline is beginning to look a little more digital. Infosys has begun expanding its development centre in Mohali with an investment of around Rs 290 crore, strengthening its presence in North India as demand grows for artificial intelligence and cloud driven enterprise solutions. The expansion project was marked by a groundbreaking ceremony attended by senior company leaders and officials from the Punjab government, according to a report by The Times of India.
The new development will include a dedicated software development block along with additional infrastructure to support the company’s growing operations.
Once completed, the facility will add approximately 350,000 square feet of built up space and is expected to accommodate around 3,000 employees. The expanded campus will support the development and deployment of large scale technology solutions across areas such as artificial intelligence, cloud computing, application development and broader digital transformation programmes.
Infosys currently employs close to 1,000 professionals at its Mohali centre, where teams deliver digital services to global clients across industries including banking and financial services, retail and healthcare.
The expansion is also expected to strengthen the region’s technology ecosystem by generating new employment opportunities and increasing the availability of skilled talent in the area.
With the additional infrastructure, Infosys plans to expand its work on AI led enterprise solutions, while improving operational agility and enabling more flexible hybrid working arrangements for its workforce.
As companies around the world accelerate their digital transformation journeys, the expanded Mohali campus is expected to play a growing role in supporting enterprise clients adopting AI driven innovation and next generation technology platforms.
