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Kaya Limited and Marico gets into a licensing arrangement

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Mumbai : Kaya Limited has signed a licensing agreement with Marico to launch a new skincare brand – Kaya Youth that will be aimed at the younger consumers. As a part of the deal, Marico will pay royalty to Kaya, a separate listed entity.

Mr. Rajiv Nair, CEO- Kaya Group said, “We have used our dermatological expertise and worked with the Marico team to develop a range of skincare called Kaya Youth. Kaya is a highly penetrated and established brand and has a very high understanding of India’s skin and hair care needs. Marico has leveraged this strength and licensed this brand from Kaya and plans to give a massive fillip to its soon to be launched skincare products”.

With over 15 years of expertise and presence in 26 cities , Kaya Limited also retails its product line through 400 points of sales and through ecommerce. More than 50% of Kaya Clinic’s product retail comes from channels outside the clinic. The Kaya product range includes more than 70 SKUs in Skin and Hair care.

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Kaya Clinic saw its latest brand revamp last year with their Greater Kailash Clinic in New Delhi followed by Jaipur in January 2019. Kaya, whose clientele mainly includes high net worth individuals (HNIs) in 26 cities, wants to break away from its image of being just a skin treatment centre to appeal to relatively younger set of customers.

Kaya Clinic has introduced a range of hair-care treatments and transplants. Kaya has also launched an all-natural range, “Derma Naturals”, and has sheet masks and lip balms in this range.

With a huge presence in the Middle East, Kaya Clinic has recently launched its new clinic in Dubai, at one of the emirate’s buzzing hot spots – the JBR Walk. With the new premium location, Kaya aims to cater to its growing client base residing around JBR, JLT, Marina and the Palm. This clinic offers the entire spectrum of services that Kaya Skin Clinic is renowned for.

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Brands

Emami names Dhruv Aggarwal as chief growth officer

Former Bain partner steps in as FMCG firm sharpens growth playbook

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MUMBAI: Emami Limited has appointed Dhruv Aggarwal as its chief growth officer, effective 25 March 2026, following the resignation of Giriraj Bagri.

Aggarwal joins the FMCG major from Bain & Company, where he most recently served as partner. With over two decades of experience across consulting and strategy, he brings a global perspective shaped by work across India, the US, the UK and Germany.

During his tenure at Bain, Aggarwal advised consumer, retail and media companies on large-scale transformations, business turnarounds and growth strategies. He was also closely involved with India’s startup ecosystem, guiding early-stage ventures on scaling and digital expansion, while supporting private equity and venture capital firms on investment decisions.

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His earlier stints include a brief role at Barclays Capital and operational experience at Jindal Power, giving him a mix of financial and industry exposure.

Academically, Aggarwal holds an MBA from Indian Institute of Management Bangalore and has also been associated with University of Illinois Urbana-Champaign as a PhD candidate and teaching assistant.

The appointment comes at a time when Emami Limited is looking to sharpen its growth strategy in a competitive consumer market. With a seasoned strategist now at the helm of growth, the company appears set to double down on transformation and expansion in the months ahead.

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