MAM
Karan Johar supports Baahubali2 for underprivileged kids
MUMBAI: Fueladream – a crowdfunding platform in Bangalore which came up with the concept for a new initiative – an initiative to get people of India to show their compassion for a good cause. Fueladream has teamed up with Bahubali –The Conclusion. Team Bahubali has set new trends in the Indian film making business and is very excited to take part in this initiative. It’s an initiative which leverages the power of technology and crowdfunding to make a difference to the lives of others. This is a unique innovation that will be promoted through social media by the partners –Make-A-Wish India, Fueladream and Bahubali.
The production team, cast and crew of Bahubali have taken a massive interest in the work that Make-A-Wish India strives to do. They have decided to be a part of this great initiative by an NGO & get behind them by spreading awareness for the work they do and raise funds in the process.
Bahubali 2 –The Conclusion producer Shobu Yarlagadda says “We are excited to be part of this initiative and glad that we are able to make a difference to the lives of these kids. We want our fans to make a difference to the lives of these kids by funding this online at Fueladream.com “
This collaboration also makes it easier for the children to have their innermost wish fulfilled, which can be one of the following– to have something get a bicycle /Doll house / mobile phone or even a laptop, GO to the sets of a movie like Bahubali, MEET the stars of the film or BE a film director for a day.
Fueladream founder and CEO Ranganath Thota says, “We are touched by the genuine interest that the team at Bahubali has taken in promoting this cause & are thrilled to be pioneering a crowdfunding initiative that involves a MOVIE brand of the stature of Bahubali “
These wishes are more than just a nice thing. They impact everyone involved. It lifts the children’s spirits, makes them more receptive to the painful and gruesome medical treatments that they have to go throughgiving them an added incentive to fight the disease ailing them. It impacts the doctors, volunteers and donors as well. It makes them realise that a small gesture can go a long way. It gives their parents a chance to be optimistic.
Make-A-Wish India CEO Deepak S Bhatia says “We are thrilled that the team at Bahubali is partnering with us to restore hope, strength and joy for children diagnosed with a life-threatening medical condition. With support from Fueladream, we are confident that all Indians will come forth to support our cause in a big way to ensure that their contributions will enable us grant almost 10,000 wishes per annum.”
Not only can you brighten the life of a sick child by contributing to this campaign, but those who fund get interesting rewards – T shirts signed by the stars of the movie, comic books and even tickets to the first day show of Bahubali! The campaign is under way till the end of April 2017
The campaign is LIVE at the link
https://www.fueladream.com/home/campaign/634
Brands
33 per cent of women believe the salary scale is rigged: Naukri report
Voices @ Work study finds rising calls for equal pay audits and lingering bias
MUMBAI: Progress may be visible in India’s workplaces, but many women still feel the need to tread carefully. A new report by Naukri reveals that one in two women hesitate to disclose marriage or maternity plans during job interviews, worried that such information could influence hiring decisions.
The findings come from the second edition of Naukri’s annual Voices @ Work International Women’s Day report, titled “What Women Professionals Want.” Drawing insights from more than 50,000 women across over 50 industries, the survey sheds light on evolving workplace aspirations alongside the biases that continue to hold women back.
One of the report’s most striking insights is the growing demand for equal pay audits. The share of women calling for regular pay parity checks has climbed to 27 per cent this year, up from 19 per cent a year ago. The demand now stands alongside menstrual leave as the most sought after workplace policy.
Interestingly, the call for pay transparency grows louder higher up the income ladder. Nearly half of women earning between Rs 50 lakh and Rs 1 crore annually say equal pay audits are a priority, suggesting that pay gaps become more visible as women move up the career ladder.
At the same time, confidence and ambition appear to be rising. About 83 per cent of women say they feel encouraged to pursue leadership roles, a significant jump from 66 per cent last year. Cities in southern India appear particularly supportive, with Hyderabad leading the way as 86 per cent of respondents there reported encouragement to step into leadership positions. The education sector recorded the highest sense of encouragement at 87 per cent.
Yet the report also highlights a growing trust deficit around pay equity. Nearly one in three women, or 33 per cent, say they do not believe men and women are paid equally at their workplace. That figure has risen from 25 per cent last year, pointing to widening perceptions of disparity as careers progress.
Bias in hiring and promotions continues to be the biggest hurdle. About 42 per cent of respondents say workplace bias is the main challenge for women from diverse backgrounds. The concern is consistent across major metros, with Chennai and Delhi NCR reporting similar levels.
Reluctance to discuss personal milestones during hiring processes is also widespread. While 34 per cent overall said they hesitate to share marriage or maternity plans in interviews, the anxiety increases with experience. Among professionals with 10 to 15 years of work experience, the figure rises to 40 per cent.
Info Edge group CMO Sumeet Singh, said the data reflects both progress and unfinished work. “Behind every data point in this report is a woman who is ambitious. The fact that 83 per cent feel encouraged to lead is something to celebrate. However, the fact that one in two still hide their marriage or maternity plans in interviews tells us the work is far from done. As India’s leading career platform, it felt not just important but necessary for us to shine a light on these gaps through the second edition of our report,” he said.
The report suggests that while ambition among women professionals is growing, structural changes around pay transparency, fair hiring and supportive policies will be key if workplaces hope to keep pace.






