MAM
Kapture CX appoints Chandrakanth PS as AVP sales-Middle East
Mumbai: Kapture CX, the SaaS-based customer experience platform, has appointed Chandrakanth PS as AVP sales-Middle East.
Chandrakanth brings with him an impressive wealth of experience, totaling an outstanding 10 years in international sales leadership. With over a decade of experience as an international sales leader, Chandrakanth has honed a formidable skill set that includes in-depth knowledge of local business norms, etiquette, and laws—a vital asset for navigating international markets effectively. Throughout his illustrious career, Chandrakanth has demonstrated his prowess in managing the entire sales cycle, utilizing tools such as SalesForce, and providing invaluable coaching and mentoring to sales teams. He has made remarkable strides in B2B sales, solution selling, and strategic account development. Chandrakanth has not only contributed significantly to SAAS sales but has also excelled in account management and portfolio expansion. His exceptional skills in business planning, reporting, and customer relationship management have earned him recognition as an award-winning sales professional.
Commenting on his appointment, Kapture CX CEO and co-founder Sheshgiri Kamath said, “Vikas and I are excited to welcome Chandrakanth to the Kapture team. We’ve been growing well in the Middle east market and bringing Chandra on board will accelerate this journey significantly for us. He’s a rockstar and has built out some great relationships over the course of his career. His expertise building and accelerating new geography expansion is a step in the right direction as we look to scale our solutions globally. We truly believe Chandra can help us drive leadership market share amongst enterprises in customer experience across the Middle east market.”
Chandrakanth holds an MBA in Finance & Marketing from Kaplan University in Singapore. Before joining the Kapture CX, Chandrakanth made significant contributions as the associate director of sales at Locus, where he played a pivotal role in achieving their goals.
Commenting on the same, Chandrakanth PS, AVP sales-Middle East, said, “I am focussed in the Middle East region, including Dubai, Saudi Arabia, Egypt, Kuwait, Bahrain, and Kenya. The Middle East is a vibrant and dynamic business landscape, with a strong emphasis on delivering exceptional customer service. Kapture CX’s track record of helping over 1000+ businesses globally, coupled with their proven ability to drive significant improvements in team productivity, overall customer satisfaction, and operational cost reduction, makes them an ideal partner for businesses in the Middle East seeking to elevate their customer experience.By joining forces with Kapture CX, I am confident that we can support businesses in the Middle East to establish a strong foothold in the market and deliver exceptional customer experiences.”
MAM
WPP appoints Estée Lauder’s Anne-Isabelle Choueiri as chief transformation officer
Former Estée Lauder executive to lead operations, technology and culture overhaul under WPP’s three-year growth plan
LONDON: WPP has appointed Anne-Isabelle Choueiri as chief transformation officer in a newly created role tasked with delivering the group’s Elevate28 strategy.
Choueiri joins from The Estée Lauder Companies, where she led enterprise-wide strategic initiatives, including the “One ELC” operating model and major upgrades to enterprise marketing, data and analytics capabilities. She also led the redesign of enterprise technology teams and served on the company’s AI taskforce, driving AI strategy, adoption and value realisation across the business.
At WPP, she will be responsible for designing, implementing and embedding the operating model behind Elevate28, the company’s three-year growth plan unveiled in February 2026. She will lead efforts to improve innovation, efficiency and integration across WPP’s client offerings, with a focus on delivering agile, outcome-driven solutions and measurable growth.
Choueiri will oversee organisational transformation across the group, working closely with product and enterprise technology teams to deploy AI, data and technology to build new capabilities and improve operational performance. She will also work with the people function to embed cultural change, strengthen an agile performance mindset and support talent development across the organisation.
Before joining Estée Lauder, she held senior roles across consulting and digital agencies, including at Accenture, Masaï (a Bain & Company spin-off), and Kearney, with experience spanning strategy, data and digital marketing transformation.
Cindy Rose, chief executive officer of WPP, said Choueiri brings a strong track record of leading large-scale transformation across operations, technology and culture, adding that her appointment will help accelerate the group’s next phase of growth under Elevate28.
Choueiri said WPP’s strategy represents an ambitious opportunity to reshape how the company operates and delivers for clients, adding that she looks forward to building integrated solutions and fostering a culture of innovation and change.
She will be based in New York and will join WPP’s executive committee.







