MAM
Kapture CX appoints Chandrakanth PS as AVP sales-Middle East
Mumbai: Kapture CX, the SaaS-based customer experience platform, has appointed Chandrakanth PS as AVP sales-Middle East.
Chandrakanth brings with him an impressive wealth of experience, totaling an outstanding 10 years in international sales leadership. With over a decade of experience as an international sales leader, Chandrakanth has honed a formidable skill set that includes in-depth knowledge of local business norms, etiquette, and laws—a vital asset for navigating international markets effectively. Throughout his illustrious career, Chandrakanth has demonstrated his prowess in managing the entire sales cycle, utilizing tools such as SalesForce, and providing invaluable coaching and mentoring to sales teams. He has made remarkable strides in B2B sales, solution selling, and strategic account development. Chandrakanth has not only contributed significantly to SAAS sales but has also excelled in account management and portfolio expansion. His exceptional skills in business planning, reporting, and customer relationship management have earned him recognition as an award-winning sales professional.
Commenting on his appointment, Kapture CX CEO and co-founder Sheshgiri Kamath said, “Vikas and I are excited to welcome Chandrakanth to the Kapture team. We’ve been growing well in the Middle east market and bringing Chandra on board will accelerate this journey significantly for us. He’s a rockstar and has built out some great relationships over the course of his career. His expertise building and accelerating new geography expansion is a step in the right direction as we look to scale our solutions globally. We truly believe Chandra can help us drive leadership market share amongst enterprises in customer experience across the Middle east market.”
Chandrakanth holds an MBA in Finance & Marketing from Kaplan University in Singapore. Before joining the Kapture CX, Chandrakanth made significant contributions as the associate director of sales at Locus, where he played a pivotal role in achieving their goals.
Commenting on the same, Chandrakanth PS, AVP sales-Middle East, said, “I am focussed in the Middle East region, including Dubai, Saudi Arabia, Egypt, Kuwait, Bahrain, and Kenya. The Middle East is a vibrant and dynamic business landscape, with a strong emphasis on delivering exceptional customer service. Kapture CX’s track record of helping over 1000+ businesses globally, coupled with their proven ability to drive significant improvements in team productivity, overall customer satisfaction, and operational cost reduction, makes them an ideal partner for businesses in the Middle East seeking to elevate their customer experience.By joining forces with Kapture CX, I am confident that we can support businesses in the Middle East to establish a strong foothold in the market and deliver exceptional customer experiences.”
Brands
Godrej Capital’s ‘Do se teen’ celebrates women scaling businesses
Aarohi loans cross Rs 1,000 crore AUM milestone for women entrepreneurs
MUMBAI: Godrej Capital has launched a new campaign, ‘Do se teen’, ahead of International Women’s Day, spotlighting India’s emerging women entrepreneurs and the families increasingly backing their ambitions.
The film centres on a woman entrepreneur preparing to expand her warehouse business from two outlets to three. A brief misunderstanding, when her mother-in-law mistakes the expansion for a pregnancy announcement, quickly turns into a moment of encouragement as the family supports her decision to sign a business loan and grow the venture on her own terms.
The campaign forms part of Aarohi Loans for Women, an initiative by Godrej Capital’s subsidiaries designed to expand access to credit for women borrowers. The programme removes a longstanding barrier in lending by allowing women to apply for loans without a mandatory male co-applicant, giving them greater financial autonomy.
“Across India, more women are stepping forward to build and scale their own businesses, but access to formal credit remains a challenge,” said Godrej Capital managing director and chief executive Manish Shah. “Through Aarohi, we aim to remove some of these barriers and make it easier for women to access capital and grow with confidence.”
Since its launch, the initiative has gained traction among women entrepreneurs. Loans worth Rs 1,890 crore have been disbursed under the programme, helping the portfolio cross the Rs 1,000 crore assets under management (AUM) milestone. The company is targeting roughly Rs 1,200 crore AUM by the end of the current financial year.
Beyond lending, the programme also focuses on strengthening the ecosystem for women-led businesses through financial literacy initiatives, training partnerships and community programmes aimed at building entrepreneurial capabilities.
As part of its outreach, the company recently opened an all-women branch in Pune to deepen engagement with women entrepreneurs and local business networks.
Godrej Capital says the campaign underscores a broader cultural shift: as families increasingly support women’s ambitions, and credit becomes easier to access, women-led enterprises are poised to expand their role in India’s small-business economy.






