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Jeff Ferro’s Baker Tilly and Eric Miles’s Moss Adams merge to create sixth-largest CPA firm in the US

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MUMBAI: Two accounting heavyweights are shaking up the middle-market landscape. On 23 April 2025, Baker Tilly and Moss Adams announced their planned merger in a strategic union set to create the sixth-largest advisory CPA firm in the United States. The deal is expected to close by early June.

Uniting under the Baker Tilly name, the merged entity will deepen its specialisation in advisory, tax, and assurance services while significantly expanding its geographic footprint. The move is designed to help middle-market businesses navigate a tightening maze of regulation, innovation, and global competition.

The leadership baton will pass in stages. Baker Tilly CEO Jeff Ferro will helm the combined firm until his retirement, after which Moss Adams CEO Eric Miles will take over on 1 January 2026. Ferro will stay on as a director on Baker Tilly’s board.

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Backed by private equity firm Hellman & Friedman—alongside an increased stake from Valeas Capital Partners—the merger includes a new equity structure. Post-merger, the firms’ audit arms will operate under Baker Tilly US, LLP, while their advisory, tax, and other services will function as Baker Tilly Advisory Group, LP (BTAG). Both structures will remain partnerships with principals retaining equity.

“Moss Adams is a great strategic fit with Baker Tilly. We’ve long respected the firm, its people and its industry-focused approach. By bringing together our strengths, we are expanding our ability to serve middle-market businesses with greater expertise, resources and insights,” said Ferro.

L to R: Baker Tilly CEO Jeff Ferro; Moss Adams CEO Eric Miles

Miles added, “The resources, geographic reach and go-to-market strength of the combined firm magnifies opportunities for our people to grow, collaborate and innovate. We are proud to offer our clients these expanded resources to deliver even greater value and set a new standard for advisory services in the middle market.”

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Hellman & Friedman partner Blake Kleinman called the deal a landmark step, stating, “This landmark merger between Baker Tilly and Moss Adams is an important step in creating a firm that will be the destination of choice for the industry’s best talent and for firms considering their strategic options in a rapidly evolving sector.”

The firms bring with them over 100 years of experience and a shared ethos focused on people-first cultures and long-term client value. Baker Tilly International’s board chair-elect & former AICPA CEO, strategic advisor Barry Melancon remarked, “This combination brings together two firms at the forefront of the profession, further empowering them to deliver on their commitment to serving their clients as the needs of middle-market businesses evolve.”

Legal advisory on the deal was handled by Simpson Thacher & Bartlett LLP and Vedder Price PC for Baker Tilly, while Moss Adams was advised by Deutsche Bank Securities Inc. and Dechert LLP.

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KKR sixes to power EV charger rollout under VIDA campaign

Cricket meets clean mobility as big hits spark India’s charging growth

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NEW DELHI: VIDA, the electric mobility arm of Hero MotoCorp, has teamed up with Kolkata Knight Riders to launch a campaign that turns cricketing flair into real-world impact.

Titled ‘6 for 6’, the initiative promises to install a 6kW fast EV charger for every six hit by KKR during the ongoing Indian Premier League season. The idea is simple but powerful, as each big hit on the field contributes directly to expanding India’s fast-charging infrastructure.

The campaign builds on VIDA’s growing network, which already spans over 5,300 fast-charging points across more than 430 cities. With EV adoption gaining pace, the brand is using cricket’s mass appeal to accelerate both awareness and infrastructure growth.

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Explaining the thinking behind the move, Hero MotoCorp emerging mobility business unit chief business officer Kausalya Nandakumar said, “Cricket has an incredible ability to unite and inspire millions across the country. With the ‘6 for 6’ campaign, we are turning every big hit on the field into a step towards a cleaner and a more accessible mobility future.”

She added that VIDA’s expanding fast-charging network and removable battery technology are designed to make EV ownership more convenient and practical for everyday users.

From the franchise’s side, the campaign is also about giving on-field moments a larger purpose. Kolkata Knight Riders chief executive officer Venky Mysore said, “The ‘6 for 6’ campaign exemplifies the potential of sport as a platform for meaningful, real-world impact. By linking every six to the expansion of EV charging infrastructure, this partnership transforms fan excitement into tangible progress.”

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As part of the rollout, VIDA has introduced co-branded charging stations in KKR’s signature colours, with a flagship installation unveiled alongside team players. The chargers are designed for quick top-ups, powering VIDA scooters from zero to 80 percent in about an hour, while also being positioned along key highways to support longer journeys.

The initiative also taps into VIDA’s removable battery system, which allows users to charge using standard household plug points, adding flexibility to the charging ecosystem.

By blending the thrill of cricket with the urgency of clean mobility, VIDA and KKR have found a neat way to make every six count twice, once on the scoreboard and again on India’s road to an electric future.

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