MAM
Ixigo’s Ashish Pratap Singh joins Rehlat
NEW DELHI: Online travel booking platform Rehlat.com has named Ashish Pratap Singh as its chief marketing officer. He will be leading brand, growth, partnership and alliances at the company that was founded in 2012.
Singh was last serving as head of digital marketing at ixigo.com, where he spent nearly four years.
At ixigo, Singh was leading brand, content, creative, acquisition, and attribution initiatives. He was responsible for new user acquisition, growing organic traffic, repeat visits and managing analytics.
This was Singh’s second stint at ixigo. He was previously associated with the organisation between 2012 and 2014.
He has over 10 years of industry experience and has worked at multiple brands such as Zopper, Karyaah, and Stellar Information Systems.
MAM
DB Group names Abhay Dubey as chief brand marketing
Seasoned marketer brings regional muscle and launch savvy to DB
LUCKNOW: Dainik Bhaskar Group has appointed Abhay Dubey as chief brand marketing, strengthening its leadership bench as the media major sharpens its focus on brand-led growth.
Dubey steps into the role after a high-impact stint as regional marketing manager at Reliance Broadcast Network, where he led data-driven regional campaigns and rolled out new initiatives from concept to completion. Based in Lucknow, he steered end-to-end account marketing, orchestrated launch events, and fine-tuned go-to-market strategies with a sharp eye on budgets and brand visibility.
Before that, he served as area marketing manager at Mahindra Holidays & Resorts India Limited, handling business development, media buying and integrated branding campaigns across Uttar Pradesh. His remit included planning new service launches and working closely with creative agencies, media owners and government departments.
Dubey also held the position of brand manager at EM3 Agriservices Pvt. Ltd., where he drove product launches, demand generation and stakeholder engagement. Earlier in his career, he was head of marketing at Saffron Communications Pvt. Ltd., overseeing integrated campaigns across sectors, and began his journey at Jagran Engage, building experience in advertising and lead generation.
With expertise spanning digital marketing, brand management, demand generation and below-the-line advertising, Dubey brings both strategic planning skills and hands-on execution experience to the table. His track record suggests a marketer who is as comfortable crunching numbers as he is crafting narratives.
At DB Group, he is expected to shape sharper brand strategies, amplify market presence and ensure campaigns that do not just make noise, but make sense.
