MAM
Irdeto’s Control on the Go Enables Secure Onboard Entertainment in Planes, Trains, Coaches and Cruise Ships
MUMBAI: The proliferation of mobile devices with high quality video capabilities has fueled the rapid adoption of OTT services. At the same time, offering an onboard transportation OTT experience with premium content, where internet connectivity is non-existent or limited, remains challenging. To address this challenge, Irdeto has launched Irdeto Control on the Go which enables transport operators to offer a secure onboard video entertainment service even without internet connectivity.
The solution is designed for the small footprint of planes, trains, coaches and cruise ships, many of which support Bring Your Own Device (BYOD), and provides the security required to deliver premium, high-quality content to both consumers’ favorite devices and built-in displays, without piracy concerns.
To enable the best OTT experience in these internet-limited environments, Irdeto Control on the Go protects content using industry-standard DRMs on a variety of devices. It meets stringent security requirements for premium content such as new release movies and allows consumers to watch content on their own devices without having to download apps prior to the journey.
“Consumers rely on these dynamic entertainment services to access content anywhere, any time and on any device,” said Andrew Bunten, SVP of Content Protection at Irdeto. “Providing a secure, premium onboard video entertainment service in long-distance transport vehicles without internet connectivity is a great differentiator for plane, train, coach and cruise ship operators. Irdeto Control on the Go delivers the convenience and flexibility consumers desire, while ensuring robust media protection demanded by content owners to securely deliver premium content.”
Control on the Go is highly scalable, capable of issuing any number of licenses requested and managing millions of videos. It enables transport operators to offer an extensive library of content to a large population with ease, protecting video end-to-end without the need to transfer keys. The solution is pre-integrated with most packagers and encoders on the market, as well as many encryption and playback solutions. It also has a set of APIs that allows easy integration and fast deployment with additional third-party systems.
Irdeto Control on the Go is part of Irdeto Rights. A key solution in the Irdeto 360 Security portfolio, Irdeto Rights is a proven multi-DRM and policy management solution offering an efficient way to deliver and secure content on all consumer devices. It supports all leading commercial DRMs, as well as the common encryption standards of MPEG DASH, and unique security technologies optimized to work at peak levels of demand.
Brands
Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal
Tax authorities flag alleged misclassification of restaurant services
MUMBAI: Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.
The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.
The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.
In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.
The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.
Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.
The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.
The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.
