MAM
Initiative India wins 4 awards at FOMA 2020
NEW DELHI: Mediabrands’ full-service media agency, Initiative India, has won four awards at Festival of Media Asia 2020, including one gold in the Effectiveness category for Dettol “India’s first hygiene parliament for children” campaigns. Initiative has also won two bronze awards for Amazon in the Best Use of Traditional Media Audio category and Dettol in the Impact category, respectively. In the next generation category, Initiative’s Kanishka Tandon has been named as one of the top five winners, globally.
Rewarding the best in media thinking, Festival of Media, is the only awards show that is dedicated to the evolution of media, that celebrates the best in media thinking and communications across the APAC region.
"I am extremely proud of the cutting-edge, strategic and innovative work that the teams continue to deliver. For creating impactful work that is recognised not only in India but at the global platform too. This victory is a demonstration that our belief in culture as a quantifiable connector of people, brands and business growth is the most effective way to keep brands relevant and help them evolve in an extremely cluttered environment," said Initiative India CEO Vaishali Verma.
Brands
Boeing appoints Barun as head of FP&A for global engineering function
Seasoned finance leader to steer budgets and strategy across global centres
BENGALURU: Boeing’s finance cockpit has a new pilot, and he is no stranger to turbulence or transformation. Boeing has appointed Barun as head of FP&A for global engineering, placing him at the centre of financial strategy for its worldwide engineering and technology operations.
Based in Bengaluru, Barun steps into a role that is as expansive as it is critical. He will serve as the primary finance lead for Boeing’s Engineering and Technology Centers globally, working closely with executive leadership to shape financial decisions, manage complex budgets, and design scalable finance processes that support the company’s growing engineering footprint.
In a note announcing his move Barun said, “I’m excited to share that I’ve joined Boeing Global Engineering. This opportunity is incredibly meaningful to me not just from a professional standpoint, but also for what Boeing represents globally.” He added that he looks forward to contributing to an organisation that continues to shape the future of aerospace and innovation.
Barun’s mandate spans strategic financial leadership, operational oversight, and stakeholder engagement. From directing large-scale budgets and schedules to influencing long-term organisational goals, the role blends financial discipline with business foresight. He will also lead cross-functional teams and partner with finance colleagues worldwide to support engineering programmes across geographies, including India.
The appointment caps a long stint at Juniper Networks, where Barun spent over a decade, most recently as finance senior manager. There, he led FP&A for global product business units and G&A functions, driving budgeting, forecasting, and long-range planning. He also played a key role in enterprise-wide transformation, including spearheading an Oracle to SAP ERP migration and building advanced analytics capabilities using tools such as Tableau and SAP Analytics Cloud.
His earlier career includes finance leadership roles at Sony India Software Centre, Cognizant Technology Solutions, and Mphasis, where he focused on financial planning, governance frameworks, and operational efficiency across global delivery centres.
A chartered accountant from the Institute of Chartered Accountants of India, Barun brings nearly two decades of experience across financial planning, digital transformation, and analytics-led decision making.
His appointment comes at a time when global engineering operations are becoming increasingly complex and distributed, requiring sharper financial oversight and agile planning. With Barun at the helm of FP&A for engineering, Boeing appears to be tightening its financial playbook as it looks to scale innovation with discipline.
