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IHS draws 2,000 elite investors to spotlight branded homes

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NEW DELHI: India’s ultra-luxury property market took a confident step forward as Investor Home Solutions (IHS) brought together more than 2,000 high-net-worth investors from across industries at Yashobhoomi, New Delhi. Held without fanfare or publicity, the invite-only gathering focused squarely on one fast-rising trend: branded residences.

Rather than glossy displays and sales pitches, the event leaned into insight-led conversations, reflecting how luxury real estate investing in India is maturing. The spotlight was on globally inspired, ultra-premium homes that blend design, brand credibility and long-term value, positioning branded residences as a serious investment proposition rather than a lifestyle indulgence.

IHS also outlined its ambitious roadmap for the year ahead, targeting ₹5,000 crore in ultra-luxury real estate transactions in Gurgaon alone. The goal underlines the region’s growing stature as a preferred destination for premium property investors.

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Calling the meet a turning point, Investor Home Solutions founder Kanwar Pal Singh, said the initiative marked the arrival of luxury residential real estate as a distinct and credible investment segment in India. He noted that the platform helped unlock a new space where informed investors could assess opportunity with clarity and confidence.

A key highlight was the curated launch of upcoming branded and luxury residential projects, offering investors a first look at developments set to reshape India’s ultra-premium housing landscape. Investors from diverse sectors also gained access to trend insights around branded living, global benchmarks and the evolving expectations of luxury buyers.

IHS director of sales Tridev Kapoor, observed that today’s ultra-luxury investors are looking beyond visual appeal. According to him, long-term value, global alignment and asset credibility are now central to investment decisions, making branded residences a natural fit.

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By hosting a large-scale yet discreet investor-only forum, IHS reinforced its leadership in luxury and branded residential investments. More importantly, the event helped position branded residences as an emerging asset class, setting a new standard for investor engagement and education in India’s luxury property market.

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MAM

Ameya Velankar steps down as Uber’s head of marketing for India & South Asia

Veteran marketer exits after more than seven years with the ride-hailing giant.

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MUMBAI: After more than seven years of steering Uber through the bumpy roads of India’s mobility market, Ameya Velankar has decided to change lanes. Ameya Velankar has stepped down as Head of Marketing for India and South Asia, marking the end of a significant chapter at the ride-hailing company. He had been with Uber since 2019, taking on multiple roles in product and category marketing before rising to lead the marketing function for the region in 2021.

During his tenure, Velankar played a key role in strengthening Uber’s positioning in one of its most competitive and dynamic markets. He helped drive localised marketing strategies and scale adoption across key offerings such as Auto, Moto, Rentals and Intercity, tailoring global platforms to Indian consumer needs.

Prior to joining Uber, Velankar built his marketing expertise at leading consumer companies including SC Johnson and Marico, where he handled category and product leadership roles. His career began at RPG Enterprises.

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Details of his next professional move have not been disclosed.

In a fast-evolving mobility landscape where brands constantly battle for attention, Ameya Velankar helped Uber stay relevant and resonant with millions of Indian users. As he moves on from the driver’s seat of marketing, the company will now look for fresh ideas to keep its wheels turning smoothly.

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