MAM
iCubesWire bags digital mandate of Janhit Jagran
MUMBAI: Digital agency and product development organisation, iCubesWire, has bagged the digital mandate of Janhit Jagran, the initiative of Dainik Jagran. The agency will be responsible for building strategies, creating campaigns, media buying, and handling social media accounts of the brand namely Facebook, LinkedIn, Instagram, and Twitter.
Commenting on the win, iCubesWire founder and CEO Sahil Chopra said, “We are delighted to onboard another prestigious client to our kitty. Janhit Jagran opens doors to newer opportunities as their beliefs and objectives differ from what we have on our plate right now. Working for a brand that strives for the social welfare of the society will be exhilarating & we are geared up to put our best foot forward.”
Jagran Prakashan senior VP – strategy, business development and brand Basant Rathore said, “We are pleased to partner iCubesWire and believe they are well placed to handle the digital mandate for our Janhit Jagran programme. This programme encourages social entrepreneurs to come up with ideas that have the potential to tackle some of the biggest challenges we face in contemporary times. I truly believe that iCubesWire will intensify the digital presence of the brand.”
Janhit Jagran is an initiative for social entrepreneurs that focuses on seven concerns of the society namely educated society, water conservation, managing population, poverty eradication, women empowerment, environment conservation, and healthy society. The initiative invites individuals to submit a project idea that solves these societal problems through entrepreneurial, creative solutions.
Brands
Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal
Tax authorities flag alleged misclassification of restaurant services
MUMBAI:Â Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.
The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.
The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.
In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.
The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.
Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.
The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.
The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.
