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Hindi GEC rankings unchanged in week 7
MUMBAI: With no change in the pecking order of Hindi GECs for week seven, Star Plus continued to lead the list.
Star Plus was the leader with 259 (264) GRPs followed by Zee at 226 (243) GRPs, according to TAM data (HSM including 5 new LC1 markets, C&S, 4+) for the week ended 9 February, sourced from a Hindi GEC.
Colors took the third spot with 205 (206) GRPs and Sony, the only GEC in the top four to have added rating points, maintained its number four spot at 164 (160) GRPs.
The only significant change in the rankings came as Life OK gained a substantial 18 GRPs to reach 142 GRPs (124) and take the number five spot. Sab raked in 136 GRPs in week seven (132).
The gap between number one and number two spot that had narrowed down to 21 GRPs in week six widened to 33 GRPs as Zee lost 17 rating points as opposed to the loss of five rating points on Star’s part.
Consequently, the gap between the number two and number three spot reduced from 37 in week six to 21 in week seven.
The highest rated show on television for week seven was Star’s Diya Aur Bati Hum averaging 4.8 rating points through the week. The second spot was shared by Colors’ Balika Vadhu and Star’s Yeh Rishta Kya Kehlata Hai at 4.3 TVR each. Last week’s highest rated show Sapne Suhane Ladakpan Ke raked in 3.9 TVR (4.3) in week seven as did Sasural Simmar Ka on Colors (3.1).
Pyar Ka Dard on Star Plus garnered 3.8 TVR (3.9) while Colrs’ Madhubala secured 3.4 TVR (3.0). Zee’s Qubool Hai raked in 3.4 TVR (3.3) while Pavitra Rishta maintained ratings points of 3.3 TVR, same as last week.
Shows from the crime genre consisted of Sony’s top two shows with Crime Patrol at 2.8 GRPs (2.5) and CID at 2.3 TVR (2.8).
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Shanu Singh steps down as director – The Economic Times brand at BCCL: Reports
Marketing leader joined BCCL in July 2025 to lead brand strategy for the business daily
MUMBAI: Shanu Singh has stepped down from her role as director of The Economic Times brand at Bennett, Coleman & Co Limited, according to reports.
Singh joined the company in July 2025 to lead brand strategy and integrated marketing initiatives for the flagship business daily across platforms. During her stint, she worked on strengthening brand positioning, deepening audience engagement and advancing advertiser-focused initiatives.
A marketing executive with nearly two decades of experience, Singh previously served as chief marketing officer at ASK Asset & Wealth Management. She has also held senior roles at Standard Chartered Bank and Kotak Mahindra Bank.
Her next move has not yet been announced.
