MAM
Haywards 5000 launches new campaign ‘Hausle ki Goonj’
MUMBAI: SABMiller Group’s Haywards 5000 has launched a new ad campaign ‘Hausle ki Goonj’.
The brand had launched ‘Hausla Buland’ campaign last year with its anthem ‘Har Kadam Haulsa Buland’. The new campaign is now following up on its promise of showcasing stories inspired by people who have resolved to change their circumstances for the better.
It will now be taken nationwide with the anthem being sung in regional languages. Sung by Kailash Kher, the lyrics of the anthem has been written by Javed Akhtar.
The anthem will be taken to 65 cities across India in the states of Punjab, Haryana, Madhya Pradesh, Chattisgarh, Orissa, Maharashtra (ex-Mumbai), Puducherry and Kerala in their respective regional languages. A local singer will travel to these cities and perform the anthem in front of the home crowd. The video of ‘Hausle ki Goonj’ initiative will be then shown among masses in each of these cities.
SABMiller India director marketing Derek Jones said, “The ‘Hausla Buland’ campaign last year created a wave of faith and determination within the common man. We promised that we would bring you more stories that would inspire our audience to face up to life’s challenges with aplomb and here we are with thousands of stories from across the country. We are glad to see so many people are quietly taking these small steps of courage and resolve and have made their lives better. They are real examples of Hausla Buland and this anthem is dedicated to such epitomes of resolve.”
Brands
SatLeo Labs raises $5.5m seed funding led by Unicorn India Ventures
Fresh capital to power thermal satellite mission and AI data platform
MUMBAI: SatLeo Labs has raised $2.2 million in a fresh seed round led by Unicorn India Ventures, taking its total funding to $5.5 million as it steps up efforts to scale its space-based thermal intelligence platform.
The funding round also saw participation from existing backers including Merak Ventures, Java Capital, IIMA-CIIE and deep-tech investor Manish Gandhi.
The capital will be used to accelerate SatLeo’s flagship thermal satellite mission and further develop its AI-powered platform designed to deliver high-resolution thermal and visible data from low Earth orbit. The company aims to turn this data into actionable insights for sectors ranging from climate monitoring to urban planning.
Over the past year, SatLeo has scaled rapidly, growing its team from 8 to 30 specialists across satellite engineering, thermal sensing and AI-led geospatial analytics. It has also achieved a key milestone with the development of its first experimental payload, TAPAS-1, which reached near flight-ready status within six months and is now positioned for launch.
On the ground, the startup has begun translating its technology into real-world use cases. Pilot projects in cities such as Ahmedabad and Tumakuru have focused on monitoring urban heat islands and air pollution, impacting over 400,000 citizens. At the same time, its commercial pipeline has expanded sharply, with letters of intent rising from around $15 million to over $42 million within a year.
SatLeo Labs co-founder and CEO Shravan Bhati said, “Sustainability has become imperative amid accelerating climate change and rapid urbanisation. This fundraise represents a critical milestone as we move into the execution phase of our next mission.”
He added that the company is focused on scaling its satellite constellation and enhancing payload performance to deliver thermal intelligence at a global level.
Backing the startup, Unicorn India Ventures managing partner Bhaskar Majumdar said, “Space is an arena where the next wave of technological innovation will emerge. SatLeo’s ability to combine thermal and visible satellite data into real-time insights positions it strongly for long-term growth.”
Looking ahead, SatLeo plans to focus on launch readiness, expanding commercial deployments and scaling its technology stack over the next 12 months.
As demand for climate and environmental intelligence grows, SatLeo’s latest fundraise signals rising investor confidence in space-tech solutions that bring data from orbit down to everyday decision-making.
