MAM
Hathway launches cable internet package ‘Freeway’
MUMBAI: Hathway Cable Internet is offering unlimited download with its new broadband package ‘Freeway’ at 128 Kbps for just Rs. 995 per month. This offer is only for the subscribers in Bangalore, Hyderabad & Chennai.
“Our mission is to meet the requirements of the subscribers by offering packages at an affordable price catering to the masses. Free way package is a mass market package and is expected to increase the company’s subscriber base this year,” says Hathway Cable & Datacom internet operations head Karthik Bhaskaran.
This new initiative will expose the internet users to a high-speed broadband experience at effective prices. Hathway Cable Internet has set up help line for its subscribers so that immediate assistance is provided to them at the time of queries.
Hathway has also recently announced free net filtering solutions called Site Police for its annual subscribers in order to prevent Internet abuse. Site Police, the Internet filtering software stops pornography, chatting, games & other applications as per the subscriber’s wish along with high speed broadband internet packages – Super Silver Rush (512 Kbps), Hathway 256 Kbps & Velocity (128 Kbps) targeting residential and corporate users.
Brands
Malaika Arora launches Maejoy accessories brand with Myntra partnership
New label debuts with 250 plus handbags and lab grown diamond jewellery.
MUMBAI: When style meets sparkle, a new brand is ready to take centre stage. Actor and entrepreneur Malaika Arora has launched a lifestyle accessories label called Maejoy, developed in collaboration with Exceed Entertainment and Myntra Jabong India Private Limited (MJIPL), the B2B wholesale arm of Myntra. The brand enters the market with a debut collection of more than 250 styles spanning handbags and lab grown diamond jewellery, two categories that continue to define everyday personal style for modern consumers.
The handbag lineup includes crossbody bags, structured shoulder bags, bucket bags, totes, backpacks, clutches and workwear inspired designs. The pieces are crafted using materials such as synthetic leather, raffia, braids, satin, rhinestones and metallic finishes.
Alongside the bags, Maejoy has introduced a jewellery range featuring lab grown diamond rings, earrings, pendants, bracelets and tennis bracelets. The pieces are set in 925 sterling silver bases with gold, silver and rose gold tones, and include diamonds certified by IGI and GCI.
Positioned as a premium yet accessible accessories label, Maejoy is built around the philosophy “The Joy of Being Me”, aiming to blend aspirational fashion with everyday usability. The brand’s positioning centres on three pillars: authenticity, empowerment and accessibility.
Arora described the venture as a natural extension of her long association with fashion and personal style.
“Maejoy is a labour of love. Throughout my career, whether on screen, in business or through personal style, I have always believed fashion should feel empowering yet effortless. The Joy of Being Me celebrates individuality while making global fashion trends more accessible,” she said.
MJIPL, CXO and head of house of brands Suman Saha said the brand brings together Arora’s style perspective with a strong opportunity in the accessible premium accessories segment.
“Maejoy combines Malaika Arora’s distinctive style sensibility with fashion forward designs that we believe will resonate strongly with consumers looking for elevated yet wearable accessories,” he said.
Exceed Entertainment CEO Afsar Zaidi added that building celebrity led brands requires balancing authenticity with market viability.
“Malaika commands respect both as a fashion icon and a businesswoman. Bringing her creative vision together with Myntra’s brand building expertise creates a strong foundation for Maejoy,” he said.
The collection is available exclusively on Myntra through its website and mobile app, making the brand accessible to millions of shoppers across India as it steps into the competitive lifestyle accessories space.
