MAM
Gulf Air Holidays introduces Bahrain Formula One packages
MUMBAI: Gulf Air Holidays has put together an additional, but limited number of competitively-priced, last-minute packages to allow race fans to catch three full days of the Gulf Air Bahrain Formula1 Grand Prix action. The contest will be held from 1 April to 3 April.
“Given the premium on accommodation in Bahrain, we are delighted to announce that we have managed to secure a few more rooms on top of the 100 we announced last week,” says Gulf Air Holidays manager Mark Senior.
Prices start from QR 2,455 for four night, five day packages inclusive of: return Economy Class ?ights, four nights accommodation in a three hallmark hotel on a room only or bed and breakfast basis each morning, meet and greet service on arrival, return seat in coach transfers from Bahrain International Airport to hotel, return seat in coach transfers from hotel to Bahrain International Circuit and tickets for the Victory Grandstand on all three days of the Grand Prix. Seats can also be arranged for the University Grandstand, Turn 1 Grandstand, Main Grandstand or Oasis Grandstand, informs an official release.
World champion Michael Schumacher, who had a tough time with the opening races, is planning a fight back in Bahrain with his new Ferrari car. Meanwhile, Team McLaren Mercedes confirmed that Juan Pablo Montoya wouldn’t take part in the 2005 Bahrain Grand Prix due to an injury he sustained. The Colombian’s place will be taken by Spanish reserve driver Pedro de la Rosa.
Bookings can be made either through your local travel agent, Gulf Air or by visiting www.gulfairco.com.
Brands
Faber-Castell India appoints Sunaina Haldar as director – marketing
With stints at Tata, SleepyCat and ADF Foods under her belt, Haldar is primed to redraw Faber-Castell’s brand story
MUMBAI: Faber-Castell India has poached Sunaina Haldar from ADF Foods, appointing her director – marketing as the German stationery brand looks to muscle up in a category that is rapidly reinventing itself around creativity and self-expression.
Haldar hit the ground running. “My first couple of weeks have been incredibly energising, understanding consumers, visiting markets, engaging with retailers and immersing myself into the world of Faber-Castell Group,” she said.
She arrives with considerable firepower. At ADF Foods, Haldar ran marketing across India and international markets for a portfolio spanning Ashoka, Aeroplane, Camel and ADF Soul. Before that, she was vice-president – marketing at direct-to-consumer mattress brand SleepyCat, where she helmed brand, content and performance marketing. Her résumé also includes a stint leading marketing, new product development and CRM for Tata SmartFoodz at Tata Consumer Products, no small proving ground.
Between corporate roles, Haldar also operated as a fractional CMO for early-stage startups, building marketing strategy and operational structures from scratch, a signal that she knows how to move fast with limited resources.
With 18 years straddling FMCG, D2C and the startup world, Haldar now takes the reins at a brand that has long owned the classroom but is clearly hungry for the living room. In a stationery market where the pencil has become a lifestyle statement, Faber-Castell has picked someone who knows exactly how to sell that story.
