MAM
GroupM introduces GroupM Next, picks Chris Copeland as CEO
MUMBAI: GroupM has launched an innovation unit, GroupM Next, to support the ongoing efforts of its four agencies- Maxus, MEC, MediaCom and Mindshare.
The agency has named GroupM Search CEO Chris Copeland as the CEO for GroupM Next. Mindshare leader of digital media operations for North America Cary Tilds will be the chief innovation officer of the new unit.
GroupM Next will focus on providing insights and will help the core partners and emerging players in online, mobile and social develop. The unit will assist them in the creation and management of partnership opportunities, integration into technology and data systems and education to deliver best practices. It also will build on the body of original research focusing on consumer use of new platforms and devices and the impact of that usage on brand marketing.
GroupM North America CEO Rob Norman said, “GroupM Next is dedicated to creating, capturing and ensuring the implementation of the best thinking and new insights from our community in the digital, social, mobile and addressable media markets. Our goal is to create an active partnership across GroupM and our clients to develop actionable insight and a clear path to action on the platforms that are changing our industry.”
Copeland is with the organisation since 2000. He has led the development and integration of the global search marketing offering for GroupM agencies. In his new role, he will leverage his experience with emerging media companies to steward the GroupM Next programme in partnership with agency leadership. The focus will be participating with those companies leading changes that most impact consumer media consumption, brand favorability and purchase behavior.
Copeland said, “There are a number of companies that are transforming media and the way consumers and brands behave. These changes are of paramount importance to GroupM and its clients. It’s our job to provide unmatched competitive advantage for our clients with these partners. It’s the job of GroupM Next to assist our agencies and their clients in realizing this opportunity.”
Tilds had joined Mindshare in 2007. In her new role, she will be identifying and implementing specific technology and platform opportunities into existing proprietary systems and workflows to ensure that GroupM agencies and their clients can participate with speed and relevance.
Brands
Raj Cooling Systems names Bhagyashree ambassador for Kiozy+
New air purifier line targets urban pollution with premium design
MUMBAI: As pollution levels continue to cloud India’s major cities, Raj Cooling Systems Private Limited has unveiled Kiozy+, a premium air purifier range designed to bring cleaner air indoors. Adding a touch of stardust to the launch, the company has appointed Hindi cinema actress Bhagyashree as the brand ambassador for the new line.
Positioned at the intersection of wellness and lifestyle, Kiozy+ promises to do more than simply filter air. It aims to create refined, breathable spaces for modern homes and offices, especially in tier 1 cities where winter smog and airborne pollutants often reach worrying levels.
Raj Cooling Systems, known for its home appliance portfolio, says the new range reflects its continued push towards smart, health-focused innovations. Under the leadership of entrepreneur Kalpesh Manubhai Ramoliya, the company is expanding into products that blend technology with everyday comfort.
Air pollution remains a pressing concern in India’s largest urban centres, where dust, allergens and microscopic toxins can compromise respiratory health and disrupt daily life. Kiozy+ has been engineered to tackle these challenges head-on, using an advanced purification system to filter harmful particles and circulate cleaner air throughout indoor spaces.
“At Raj Cooling Systems, we believe clean air is a necessity, not a luxury,” said Ramoliya. “With Kiozy+, we want families and professionals to take charge of their indoor environment and safeguard their wellbeing. This launch reflects our commitment to innovation and quality that genuinely supports healthier living.”
Bhagyashree echoed the sentiment, highlighting the link between air quality and overall health. “Clean air has a direct impact on immunity and wellbeing,” she said. “Kiozy+ combines intelligent design with elegant aesthetics to create spaces that feel both comfortable and healthy. I am pleased to be associated with a brand that puts wellbeing first.”
With Kiozy+, Raj Cooling Systems is stepping firmly into the wellness-driven appliance segment. The message is simple: when the air outside feels heavy, the air inside does not have to be.
