MAM
Godrej Eon signs 3-year title sponsorship deal with Tour de India
MUMBAI: Mumbai-based sports management company ID Sports has roped in consumer electronics brand Godrej Eon as the title sponsor for its cycling event Tour de India (TDI) 2012 as part of its green drive to encourage people to take up cycling.
The three-year strategic partnership facilitated by Total Sports Asia will see the iconic consumer durables brand Godrej Eon as the Title Sponsor for TDI 2012 for races that will be hosted in Delhi, Mumbai and Srinagar on 4, 7 and 11 November respectively.
As part of the association, the cycling race will now be branded Godrej Eon Tour De India-2012. The event is held under the aegis of Cycling Federation of India and International Cycling Union (UCI).
The funds raised in the proceedings would be directed towards One Watt Project- an initiative to spread the message of energy conservation.
The three-year partnership will bring together larger footprint through the digital platform as ‘Godrej Eon Tour De India‘ will provide partners and enthusiasts access to the event online.
Godrej Eon COO George Menezes said, “With this initiative, we aim at making cycling a part of a popular sporting culture in the country; encourage potential cycling superstars of tomorrow by providing them with a platform and an opportunity to develop their inherent talent into a real-life profession.”
As a platform that is growing in size and impact, this year, ‘Godrej Eon Tour De India‘ will see over 60 celebrity participants, 20 teams and around 40,000 people attending the races across cities.
Commenting on the upcoming race, ID Sports Chairman and MD Akil Khan said, “We‘re thrilled to be associated with our respected partner. There‘s an incredibly strong alignment between TDI and, Godrej Eon commitments to promote cycling as a sport in India.”
Brands
Boeing appoints Barun as head of FP&A for global engineering function
Seasoned finance leader to steer budgets and strategy across global centres
BENGALURU: Boeing’s finance cockpit has a new pilot, and he is no stranger to turbulence or transformation. Boeing has appointed Barun as head of FP&A for global engineering, placing him at the centre of financial strategy for its worldwide engineering and technology operations.
Based in Bengaluru, Barun steps into a role that is as expansive as it is critical. He will serve as the primary finance lead for Boeing’s Engineering and Technology Centers globally, working closely with executive leadership to shape financial decisions, manage complex budgets, and design scalable finance processes that support the company’s growing engineering footprint.
In a note announcing his move Barun said, “I’m excited to share that I’ve joined Boeing Global Engineering. This opportunity is incredibly meaningful to me not just from a professional standpoint, but also for what Boeing represents globally.” He added that he looks forward to contributing to an organisation that continues to shape the future of aerospace and innovation.
Barun’s mandate spans strategic financial leadership, operational oversight, and stakeholder engagement. From directing large-scale budgets and schedules to influencing long-term organisational goals, the role blends financial discipline with business foresight. He will also lead cross-functional teams and partner with finance colleagues worldwide to support engineering programmes across geographies, including India.
The appointment caps a long stint at Juniper Networks, where Barun spent over a decade, most recently as finance senior manager. There, he led FP&A for global product business units and G&A functions, driving budgeting, forecasting, and long-range planning. He also played a key role in enterprise-wide transformation, including spearheading an Oracle to SAP ERP migration and building advanced analytics capabilities using tools such as Tableau and SAP Analytics Cloud.
His earlier career includes finance leadership roles at Sony India Software Centre, Cognizant Technology Solutions, and Mphasis, where he focused on financial planning, governance frameworks, and operational efficiency across global delivery centres.
A chartered accountant from the Institute of Chartered Accountants of India, Barun brings nearly two decades of experience across financial planning, digital transformation, and analytics-led decision making.
His appointment comes at a time when global engineering operations are becoming increasingly complex and distributed, requiring sharper financial oversight and agile planning. With Barun at the helm of FP&A for engineering, Boeing appears to be tightening its financial playbook as it looks to scale innovation with discipline.
