MAM
Goafest Abby Awards 2020 deferred to next year due to COVID-19
MUMBAI: The advertising agencies association of India (AAAI) and the advertising club had earlier announced the postponement of Goafest 2020, and today they announced that even Abby Awards 2020 will be deferred for the year. This is inevitably necessary in the face of the prevailing global and national crisis.
The Abby Awards at Goafest are the biggest and the most sought after recognition in the advertising, media & marketing industry, while Goafest itself is the premier Indian event for the communications, media and advertiser fraternity. The Advertising Club and AAAI expressed confidence that both would be back next year on an even grander scale.
The Abby Awards saw some of the greatest works being submitted this year and inspite of a muted economic scenario and a global health pandemic the number of entries were at almost on par with that of last year. Such large participation numbers for the Abby awards are a testament to its covetous stature in the industry.
The team at Abby Awards and Goafest urges all patrons to maintain social distancing, be responsible and support the government.
MAM
Media Expo Mumbai 2026 to spotlight booming digital signage sector
57th edition at BEC expects 140 plus exhibitors and 350 plus products from 9 to 11 April.
MUMBAI: India’s outdoor advertising just lit the fuse on a billion-dollar glow-up because when billboards go digital, even the walls start selling dreams. The 57th Media Expo Mumbai will take place from 9–11 April 2026 at the Bombay Exhibition Centre, bringing together the fast-evolving world of digital signage, LED systems, POP/POSM solutions and sustainable visual communication technologies.
Organised by Messe Frankfurt, the three-day event will cover 15,000 sqm and feature over 140 exhibitors representing more than 250 brands, including major players such as HP, Epson India, Colorjet, Mimaki, Garware and Pidilite. International participation from China, Italy and South Korea will add global flavour to the showcase of 350 plus cutting-edge products.
Messe Frankfurt Asia Holdings Ltd, executive director Raj Manek said, “The industry has decisively embraced digital transformation. We are at a pivotal juncture where signage is no longer just a nameplate, but a versatile ecosystem spanning interior décor and massive OOH media.”
The expo arrives as India’s outdoor advertising market is projected to nearly double from $576.3 million in 2025 to $1,075.5 million by 2033, growing at a compound annual rate of 8.2 plus, according to Grand View Research. Rising commercial construction, retail expansion and demand for immersive, eco-conscious displays are fuelling the surge.
Small and medium enterprises remain the backbone of the sector, supplying innovative solutions for everything from high-tech films to adhesives. The event provides a key platform for these players to connect with global technology and showcase products that power India’s visual communication landscape.
From flashing LEDs that turn shopfronts into storytellers to sustainable materials that keep the planet breathing, Media Expo Mumbai 2026 isn’t just a trade show, it’s where the future of how brands shout, whisper and seduce gets its annual dress rehearsal.
