Brands
Go sparkle in diamond with Gargi by PNGS with Gold and Diamond collection.
Mumbai: Gargi by P N Gadgil & Sons (PNGS) has taken this season’s festivities to a new high by unveiling its 14Ct real diamond gold jewellery pieces certified by IGI for authenticity. These options will be available in gold, rose gold, and white gold. This delightful collection of real diamonds will come with certificates in the packaging and add a tremendous style quotient to Indian women’s festive wardrobes.
Gold is the colour of wealth, opulence, and celebration in India, and festivities are incomplete without the glitter of pure gold for any Indian household. With gold consumption set to cross an unprecedented 800 tonnes in 2023, a need was felt to introduce some high-quality, uniquely designed, and rightly priced gold and diamond jewellery in the price range of Rs 5k to 50k. Through such an extensive range of offerings, Gargi by PNGS has ensured that every woman will have one or other diamond jewellery options.
Speaking about this, Gargi by PNGS co-founder Aditya Modak said, “We already made a great impact with our unbeatable fashion jewellery offerings, and this festive season, we have witnessed a lot of pent-up demand for gold and diamond jewellery that suits every budget. Gold is a perennial favourite of Indian women; this year’s trend demanded real gold and diamond jewellery in hues such as rose gold and white gold, and that’s a market gap that Gargi will cover through the new collections. We will make the real gold and diamond jewellery available throughout our digital and physical retail networks, including all our franchise stores, shop-in-shop outlets, company showrooms, and online portals.”
Named after the ancient Indian female scholar from the Ramayana era, Gargi is also one of the names of Goddess Durga. Drawing from both, Gargi has created a diverse range of masterpieces that create an aura of the wearer being beautiful, honest, stylish, fearless, and scholarly. Based on the iconic P N Gadgil & Sons brand, an entity with over Rs 10,000 crore in annual turnover, Gargi by PNGS has maintained similar operational excellence, customer understanding, and quality.
As Gargi by PNGS continues to unfold new chapters of success, it remains dedicated to providing its customers with innovative shopping solutions that match their evolving needs and aspirations. The new gold and diamond jewellery launches reflect Gargi’s vision to create a remarkable retail journey and fast-track growth ambition.
Brands
Uniqlo India signs Jasprit Bumrah as brand endorser
Cricketing star fronts new LifeWear campaign highlighting comfort and simplicity.
MUMBAI: Jasprit Bumrah just bowled a perfect yorker into fashion because when the fastest bowler in the world picks Uniqlo, even off-field style gets a pace attack. Uniqlo India has roped in Indian cricket icon Jasprit Bumrah as its brand endorser, kicking off the partnership with a fresh campaign that brings the brand’s LifeWear philosophy to life, clothing engineered for simplicity, quality and effortless comfort in daily routines.
The 30-second film shows Bumrah in relaxed, everyday moments away from the crease highlighting how the AIRism Oversized T-shirt slips seamlessly into his off-field life. The narrative quietly mirrors his journey as a fast bowler, built on consistency, instinct and the kind of fit that feels right from the first wear and only gets better with time.
Jasprit Bumrah said, “In my day-to-day life, I prefer clothing that feels comfortable and effortless, especially when I’m spending time off the field. That’s why I’m happy to be partnering with Uniqlo, the brand’s approach to everyday clothing feels like a natural extension to my personal style.”
Uniqlo India marketing director Nidhi Rastogi added, “We are proud to partner with cricket world champion Jasprit Bumrah and welcome him to the Uniqlo family. His focus on excellence, authenticity and quiet confidence reflects the essence of Uniqlo’s LifeWear philosophy.”
The campaign is now live across digital channels, social media, in-store displays and outdoor platforms, with the film and imagery rolling out alongside the announcement.
In a world where pace often means rushing, Bumrah and Uniqlo are reminding everyone that the best things in life and on the body come from calm, consistent comfort that simply shows up every day and gets the job done.
