MAM
GMR Group upscale fitness landscape in Hyderabad with Yoddhas Gym
Mumbai: GMR Sports, the sports vertical of GMR Group announced the launch of a unique state-of-the-art gym, Yoddhas Gym, in Hyderabad. The GMR group, a pioneer in creating a sporting ecosystem in India through their various teams in Cricket, Kabaddi, and Kho-Kho along with academies have now forayed into fitness with the Yoddhas Gym. The addition of Yoddhas Gym to its portfolio stands as a testament to the infrastructure giant’s dedication to providing a mindful, holistic, and invigorating experience to all sports and fitness enthusiasts in the country. With the latest cutting-edge equipment, expert trainers, and a commitment to excellence, Yoddhas Gym promises to offer a fitness & wellness experience that transcends the boundaries of traditional fitness.
The driving force behind Yoddhas Gym is the aspiration to democratize the training experience of world-class athletes, by allowing fitness enthusiasts and aspiring athletes to access the same level of facilities and expertise that have powered GMR’s sporting franchisees to success at the biggest platforms.
Speaking on the launch, GMR League Games, Yoddhas Gym, CEO PKSV Sagar said, “ It gives us immense pleasure to announce the Yoddhas Gym, further showcasing our commitment to provide a 360-degree sporting ecosystem to all sports and fitness enthusiasts alike. The first ever Yoddhas Gym at Hyderabad is just the beginning to many more of them across the city and country in the months ahead, and we are hopeful that we can provide a holistic experience to athletes and fitness enthusiasts without any bias.”
GMR group is a well-established name in the world of sports with ownership of illustrious teams such as Delhi Capitals in the Indian Premier League and Women’s Premier League, UP Yoddhas in the Pro Kabaddi League, Telugu Yoddhas in the Ultimate Kho-Kho, India Capitals in the Legends League Cricket, and Dubai Capitals in the International League T20.
Currently, UP Yoddhas are plying trade in the PKL Season 10 and are gearing up to turn around their campaign with their next two matches scheduled to be played in the Hyderabad leg against Patna Pirates and Telugu Titans at the Gachibowli Indoor Stadium on 19 and 20 January respectively. UP Yoddhas are one of the most successful teams in the Pro Kabaddi League as they have made it to the playoffs in every season since their inception.
The Yoddhas Gym is located on the ground floor, tower 2, GMR Business Park, Aerocity Hyderabad.
MAM
Ogilvy appoints Carol Reed as Global Chief Innovation Officer
Advertising veteran joins to drive human-first innovation in an AI-powered world.
MUMBAI: Carol Reed has found a new creative canvas and this time, she’s bringing her innovation brush to one of advertising’s most iconic names. Ogilvy Group has appointed Carol Reed as its new global chief innovation officer. Reed, who previously served as Chief Innovation Officer at WPP Open X, brings deep expertise at the intersection of creativity, technology, media, and commerce.
In a note announcing her move, Reed said she was drawn to Ogilvy because of its unmatched legacy. “The most powerful thing AI can do is make human creativity more extraordinary not replace it,” she stated. “This is an agency with something no algorithm can replicate, a 78-year legacy of ideas that change culture and drive real business results.”
Reed will focus on building new products, platforms, and partnerships to amplify Ogilvy’s creative heritage for clients and its global talent network. She will work closely with Global CEO Laurent Ezekiel and global chief creative officer Liz Taylor.
Her career began at Publicis Groupe’s Digitas as an associate media planner. She later moved to Omnicom Media Group and rose to senior vice president and programmatic lead at Digitas, where she built an in-house programmatic team of over 40 members. Most recently, at WPP, she served as executive vice president for data and product marketing.
With her appointment, Ogilvy strengthens its innovation leadership as the industry navigates rapid advancements in AI and technology.
From building programmatic teams to championing human creativity in an AI era, Carol Reed has consistently stayed ahead of the curve. Her arrival at Ogilvy signals a fresh push to blend cutting-edge innovation with the agency’s legendary creative spirit.
