MAM
Global TV viewing up by 6 minutes, series most popular
MUMBAI: The average daily time on television globally in 2011 has increased to three hours and 16 minutes per person per day, a progression of six minutes in comparison with 2010, according to Eurodata’s ‘One Television Year in the World’ report covering nearly 100 territories.
This improvement was supported by Asia and especially China which registered a strong growth of over 12 minutes in one year. Similar increases were also reported in several European countries, with over 15 minutes in France, over seven minutes in Italy and over five minutes in Spain.
Eurodata TV Worldwide vice president Jacques Braun said, “In 2011, a year that was packed with news and events, television succeeded in reinventing and imposing itself as the leading media in terms of live content and exclusivity. In ten years, daily viewing times have risen by 20 minutes on average. “
The increase in viewing time is due to availability of TV sets and other equipment that encourages TV consumption coupled with the expansion of the channel offer, reinforced by the analogue switch off. This is an extra motivation to consume, the report said.
This extra time spent in front of the TV also means that new moments of the day are being dedicated to the small screen, outside of prime time. Morning programmes, extended prime time and special events: in ten years the occasions for watching television have only grown.
The enthusiasm for television is driven by an attractive programming offer, non-stop news headlines and events that unite viewers across the world, the report noted.
News bulletins represented 63 per cent of the factual programmes appearing in top rankings in 2011, an increase of 10 points in comparison with 2010. Entertainment accounts for 38 per cent of the top 10 rankings, all countries combined.
Fiction took back its place as the top genre this year, representing 41 per cent of the best performing programmes. Series were especially popular, accounting for 69 per cent of the fiction entries in the top rankings, nine points up on 2010 driven by local productions, which beyond their success within their home countries are also shining abroad.
The report also stated that the US productions continue to export well and fill up programming grids: the American sitcom Two and a Half Men appears in the top 10 programmes in the US but also in Australia, English speaking Canada and Italian speaking Switzerland.
Brands
YES Bank hands the keys to SBI veteran Vinay Tonse as it bets on a new era
Former SBI managing director appointed as YES Bank’s new MD and CEO
MUMBAI: YES Bank is done rebuilding. Now it wants to grow. The private sector lender has appointed Vinay Muralidhar Tonse as managing director and chief executive officer-designate, with RBI approval secured and a start date of April 6, 2026 confirmed. The three-year term signals the bank’s intent to shift gears from crisis recovery to full-throttle expansion.
Tonse, 60, is no stranger to scale. Most recently managing director at State Bank of India, he oversaw a retail book of roughly $800bn in deposits and advances, one of the largest in the country. Before that, he ran SBI Mutual Fund from August 2020 to December 2022, a stint that saw assets under management surge from Rs 4.32 lakh crore to Rs 7.32 lakh crore across market cycles. Add stints in Singapore and four years leading SBI’s overseas operations in Osaka, and the incoming chief arrives with a genuinely global CV.
His academic grounding is equally solid: a commerce degree from St Joseph’s College of Commerce, Bengaluru, and a master’s in commerce from Bangalore University.
The appointment follows an extensive search and evaluation process by the bank’s Nomination and Remuneration Committee. NRC chairperson Nandita Gurjar said the committee unanimously backed Tonse, citing his leadership track record, governance credentials and ability to drive the bank’s next phase of transformation.
Non-executive chairman Rama Subramaniam Gandhi was unequivocal. “I am certain that Vinay Tonse, with his vast experience as a senior banker, will propel YES Bank to its next phase of growth,” Gandhi said, adding that the bank remains focused on strengthening its retail and corporate banking franchises and expanding its branch network.
Rajeev Kannan, non-executive director and senior executive at Sumitomo Mitsui Banking Corporation, the bank’s largest shareholder, said Tonse’s experience across retail, corporate banking, global markets and asset management positioned him well to lead the lender. SMBC said it looks forward to working with Tonse and the board as YES Bank pursues its ambition of becoming a top-tier private sector lender anchored in strong governance and sustainable growth.
Tonse succeeds Prashant Kumar, who took the helm in March 2020 when YES Bank was in freefall following a severe financial crisis, and spent six years painstakingly stabilising the institution, rebuilding governance and restoring operational scale. Gandhi was generous: “The bank remains indebted to Prashant Kumar, who is responsible for much of what a strong financial powerhouse YES Bank is today.”
Tonse, for his part, struck a purposeful note. “Together with the board and my colleagues, I remain deeply committed to creating long-term value for all our stakeholders,” he said, pledging to build on Kumar’s foundation guided by his personal motto: Make A Difference.
Beyond the balance sheet, Tonse played cricket at college and club level and represented Karnataka in archery at the national championships — sports he credits with teaching him teamwork, situational leadership, discipline and focus. In quieter moments, he reaches for retro Kannada music, classic Hindi songs, and the crooning of Engelbert Humperdinck, Mukesh and Kishore Kumar.
YES Bank has its steady-handed rebuilder in Kumar to thank for survival. Now it has a scale-obsessed growth banker at the wheel. The next chapter starts April 6.








