MAM
Fry and Mighty HyFun celebrates India’s global potato power play
MUMBAI: As the world bites into French Fries Day, India is frying high and it’s not just about the spuds. Frozen fries are having a global moment, and India’s making sure it has a seat and a plate at the table. Leading the charge is Hyfun Foods, which on this French Fries Day celebrates not just the golden crisp, but a golden opportunity: turning India into a global hub for potato innovation.
In FY 2023–24, India exported over 135,877 tonnes of frozen French fries worth Rs 1,478.73 crore, with Hyfun contributing the lion’s share to this crispy crusade. From straight cut to crinkle to peri-peri fries, HyFun now serves up potato perfection in over 40 countries.
But beyond the global stats and sizzling exports lies a quiet revolution back home in Gujarat’s potato fields.
What began as a modest contract-farming initiative with 200 farmers has now grown into Hyfarm, an agri-arm that supports over 7,000 smallholders across 35,000 plus acres in North Gujarat. And by 2028, HyFun aims to empower 30,000 plus farmers, focusing on climate-smart practices and stable income models.
“At HyFun, growth has never been just about numbers. It’s about empowering farmers, advancing agriculture with science and technology, and creating a profitable and sustainable future,” said Hyfun Foods managing director & group CEO Haresh Karamchandani.
Home to one of Asia’s largest potato processing plants, HyFun’s Gujarat facility can process over 1,000 tonnes of potatoes daily, blending agritech precision with palate-pleasing versatility from hash browns to coated fries.
This French Fries Day, Hyfun isn’t just celebrating a snack, it’s celebrating India’s place on the global plate, powered by its farmers, technology, and taste buds.
Because when it comes to putting India on the global food map these fries are just the beginning.
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Brands
Jubilant FoodWorks faces Rs 47.5 crore GST demand, plans appeal
Tax authorities flag alleged misclassification of restaurant services
MUMBAI: Jubilant FoodWorks Limited has landed in a tax tussle after receiving a GST demand of Rs 47.5 crore from the office of the additional commissioner of CGST and central excise in Thane, Maharashtra.
The order, issued under the provisions of the Central Goods and Services Tax Act, 2017, relates to an alleged incorrect classification of certain services under the category of restaurant services. According to the tax authorities, this classification resulted in a short payment of goods and services tax for the period between the financial years 2019-20 and 2021-22.
The demand includes Rs 47.5 crore in GST along with an equal amount as penalty, in addition to applicable interest. The order was received by the company on March 13, 2026.
In a regulatory filing to the BSE Limited and the National Stock Exchange of India Limited, the company said it disagrees with the order and believes its arguments were not adequately considered.
The company is preparing to challenge the decision and plans to file an appeal. It added that once the redressal process is complete, the demand is likely to be dropped.
Despite the sizeable figure attached to the notice, the company said it does not expect any material impact on its financials, operations or other activities.
The disclosure was signed by Suman Hegde, EVP and chief financial officer, who confirmed that the company received the order at 19:06 IST on March 13 and has already initiated steps to contest it.
The development places the quick service restaurant major in the middle of a tax debate that could hinge on how certain restaurant-linked services are classified under GST rules. For now, the company appears ready to take the matter from the tax office to the appeals desk.
