MAM
Editors Guild unveils new leadership for 2025–26, Sanjay Kapoor takes the lead
MUMBAI: The Editors Guild of India has crowned a fresh leadership unchallenged and uncontested, handing Sanjay Kapoor the presidency in a coronation that bypassed the usual electoral theatre. Raghavan Srinivasan steps into the general secretary’s shoes, while Teresa Rehman takes the treasurer’s post. All three were waved through without opposition.
The guild’s election committee, steered by convener Rajdeep Sardesai and member Vijay Naik, rubber-stamped the panel at the annual general body meeting-clearing the decks for what promises to be a turbulent stretch ahead. With a restless news cycle already in full swing and India’s media institutions facing mounting pressures, the new team inherits a mandate to navigate treacherous waters.
No rival factions spoiling for a fight, no last-minute drama. Just three editors stepping up to bat for an industry bracing for impact.
MAM
Bharat Vedica launches ‘From Beehives to Bottle’ campaign
Honey brand uses honeycomb-inspired hexagon bottle and reels to celebrate nature’s craft.
MUMBAI: Bharat Vedica just bottled nature’s buzz because when bees build the perfect shape, the smartest thing a brand can do is copy the homework. Bharat Vedica, the wellness-focused organic brand under A Patel Venture, has rolled out a digital-first campaign titled ‘From Beehives to Bottle’ that traces honey’s journey from blossom to breakfast table. The storytelling series of Instagram reels follows bees collecting nectar, the transformation inside the hive, and the final bottling turning a quiet natural process into engaging short-form content.
At the centre of the narrative is the brand’s new hexagon-shaped honey bottle, directly inspired by the honeycomb’s geometry widely regarded as one of nature’s most efficient designs. The shape serves as both packaging innovation and visual metaphor for precision, balance and harmony in every drop.
Nutritionist Kiran Kukreja (Nutty Over Nutrition) appears in the campaign content, explaining raw honey’s everyday benefits and its role in modern wellness routines.
The reels have driven strong performance on Instagram, with the brand recording a high double-digit month-on-month increase in follower acquisition and impressions reaching multiples of the existing base significantly boosting top-of-funnel visibility and discovery among premium consumers.
Bharat Vedica MD Arvind Patel said, “Bees build honeycombs with remarkable precision, creating a structure that represents efficiency, balance, and harmony. The hexagon bottle draws inspiration from that natural design, translating the beauty of the hive into something people can experience in their everyday kitchens.”
The refreshed raw honey range includes Ajwain Flower Honey, Rose Petal Honey, Forest Honey and Saffron (Kesar) Honey, available in 250 g and 500 g sizes. It is currently sold on the brand’s website and Amazon, with wider retail availability planned soon.
In a wellness world full of loud promises, Bharat Vedica quietly lets the bees do the talking proving that sometimes the sweetest story isn’t invented in a boardroom, it’s already humming away in a hive.
