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Dipankar Chakraborty is Kettle Communications COO

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NEW DELHI: Kettle Communications, the integrated communication consultancy firm, has appointed Dipankar Chakraborty as it COO.

In his new role, Chakraborty will be responsible for aligning and strengthening the firms operations. His mandate with Kettle Communications includes strategy development, new business initiatives, team development and management pan India, for all verticals : Main Line Advertising, Below the Line campaigns (Events & Activations), Retail Management, Exposition Management, Digital and MICE.

As a business lead, he will be responsible for the formation of full service teams in all metros of India (Delhi, Mumbai, Bangalore, Chennai, Hyderabad and Kolkata).

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Chakraborty comes with over 14 years of experience, which includes leading several corporate and brand reputation programs.

“We are delighted that Dipankar has joined our new team as we plan to touch new horizons and increase and establish our foothold in the industry,” said Kettle Communications MD and CEO Aatanu Chakraborty.

Prior to joining Kettle Communications, he was with HansaVision, (A part of RK SWAMY BBDO group) as national head – Events, and was instrumental in leading campaigns for Samsung, Yahoo, Nestle, LG and Micromax.

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He, in the past; has been associated with national and international events like IIFA Awards, London School of Economics Asia Forum, World Mobile Congress Barcelona, AfricaCom South Africa, World Telco Summit UAE, GSM Middle East, Communique Asia, Yahoo BIC Awards, NDTV Business Leadership Awards, Porsche Launch in India, Audi Launch in India, Bill Clinton, Bill Gates, Pierce Brosnan, Carl Lewis‘ Visits to India. The bouquet of clients Dipankar has serviced during his tenure include, FICCI, CII, Yahoo, Airtel, Nestle, Adventz, ACME, Microsoft, Teacher‘s, Nasscom, Nike, Porsche, Audi, Samsung, LG, Micromax, Comviva, Ananda Bazaar Patrika, The Times of India, Hindustan Times, Cairn India, ONGC, SAIL, NTPC, Indigo Music, India Today Group.

Prior to the move, Chakraborty has worked with Wizcraft for more than 6 years followed by Ogilvy where he spent considerable time strengthening the Below the Line arm called Ogilvy Live.

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Brands

Pre-seed funding fuels nailinit, India’s new-age nail care brand

Gruhas Collective Consumer Fund backs Gen Z-focused beauty startup

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MUMBAI: nailinit, a community-first nail care startup targeting Gen Z and millennials, has raised Rs 2.5 to Rs 3 crore in a pre-seed round led by Gruhas Collective Consumer Fund and Marsshot VC, alongside a clutch of consumer, technology and operator angels.

Backed by entrepreneur and investor Nikhil Kamath, Gruhas Collective Consumer Fund is betting on nailinit’s attempt to give India’s nail care aisle a long overdue makeover. The fresh capital will be used to deepen distribution across quick commerce and D2C channels, build its community engine, and accelerate product innovation in a category that is high frequency but still light on strong brands.

Founded by Tanishq Ambegaokar and Shubham Singhal, nailinit is positioning itself at the crossroads of beauty, self-expression and culture. The brand wants nails to be more than a finishing touch. It sees them as a canvas for identity, content and commerce.

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“At nailinit, we are building for a generation that sees beauty as self-expression, not just routine,” said Ambegaokar. “The nail category in India has largely been underserved by strong brands. This capital allows us to invest in product depth, community and distribution in a thoughtful and long-term way.”

Singhal added that while the brand’s tone may be playful, its operating focus is sharp. “This round strengthens our supply chain, expands our digital footprint and enables disciplined execution as we scale.”

The funding round drew notable angels including Shashank Kumar of Razorpay, Arjit Johri of Marsshot VC, Yash Jain, formerly of NimbusPost, Karan Jindal of Meta, Jivraj Singh Sachar of ISV Capital, Nishank Jain of Accel, Yashvardhan Kanoi, Ashwarya Garg of HYPD, Venus Dhuria of Phot.AI and Amishi Parasrampuria of The Whole Truth.

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 Gruhas Collective Consumer Fund fund manager Gauri Kuchhal, believes the opportunity lies in shifting habits. “Nail care remains underpenetrated in India, with consumers relying on time-intensive salon visits. As convenience and self-expression gain ground, press-on nails can unlock more frequent and experimental usage. Nailinit is well-placed to expand beyond press-ons into adjacent categories.”

The brand is currently the only nail care player in India blending product-led retail with a dedicated kiosk at Jio World Drive in Bandra, where customers can walk in for services while discovering the range. It has also built early traction across quick commerce platforms such as Zepto and Blinkit, with a launch on Instamart in the pipeline, and is available on Amazon, strengthening its omnichannel presence.

In a space long dominated by salon chairs and scattered labels, nailinit is attempting to file, shape and polish the category into something sharper. With fresh funding in hand, the startup is setting out to prove that in beauty, small details can make a bold statement.

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