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Debashis Paul joins Percept/H as COO

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MUMBAI: Percept/H has announced the appointment of Debashis Paul as its chief operating officer (COO).

Indiantelevision.com had reported on 17 August that Paul is joining Percept/H.

Paul will be based in New Delhi and will have a national role at Percept/H. He is responsible for six offices including Delhi, Mumbai, Bengaluru, Chennai, Pune and Lucknow.

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Percept/H CEO Prabhakar Mundkur said,” We are happy to welcome Debashis at Percept family. He has worked in advertising across global brands and across wide range of categories for 25 years. We are impressed with Paul‘s team building skills and with him on board I am sure we can forge a new path ahead for Percept H.”

Paul said, “In my long standing innings in the advertising field, I have played many roles and have had the good fortune to have worked with some of the best professionals in the field, both on the agency‘s side and the client‘s side. I was now seeking a genuine national role and this opportunity from Percept was a perfect fit.”

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Debashis Paul to join Percept H as COO

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MAM

DB Group names Abhay Dubey as chief brand marketing

Seasoned marketer brings regional muscle and launch savvy to DB

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Abhay Dubey

LUCKNOW: Dainik Bhaskar Group has appointed Abhay Dubey as chief brand marketing, strengthening its leadership bench as the media major sharpens its focus on brand-led growth.

Dubey steps into the role after a high-impact stint as regional marketing manager at Reliance Broadcast Network, where he led data-driven regional campaigns and rolled out new initiatives from concept to completion. Based in Lucknow, he steered end-to-end account marketing, orchestrated launch events, and fine-tuned go-to-market strategies with a sharp eye on budgets and brand visibility.

Before that, he served as area marketing manager at Mahindra Holidays & Resorts India Limited, handling business development, media buying and integrated branding campaigns across Uttar Pradesh. His remit included planning new service launches and working closely with creative agencies, media owners and government departments.

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Dubey also held the position of brand manager at EM3 Agriservices Pvt. Ltd., where he drove product launches, demand generation and stakeholder engagement. Earlier in his career, he was head of marketing at Saffron Communications Pvt. Ltd., overseeing integrated campaigns across sectors, and began his journey at Jagran Engage, building experience in advertising and lead generation.

With expertise spanning digital marketing, brand management, demand generation and below-the-line advertising, Dubey brings both strategic planning skills and hands-on execution experience to the table. His track record suggests a marketer who is as comfortable crunching numbers as he is crafting narratives.

At DB Group, he is expected to shape sharper brand strategies, amplify market presence and ensure campaigns that do not just make noise, but make sense.

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