MAM
DDB MudraMax Media appoints Amita Karwal
MUMBAI: DDB MudraMax Media has roped in Amita Karwal as executive vice president to head its North & East Operations.
With over two decades of diverse experience across media marketing functions and allied areas, Karwal has worked with blue chip organisations including Reckitt Benckiser where she not only led the media marketing division but also represented South West Asia at Global media forums. On the agency side, she has worked with Lintas, Zenith Optimedia (ZO) and Ogilvy on brands such as HP, Gillette, Wrigley’s (Joyco), Modi Xerox to name a few.
In an allied area, she’s also had a couple of years of experience in media auditing with SpatialAccess and the global agency R3 where she set up the first-of-its-kind auditing practice in Delhi, and also launched the first agency image study in India.
She is strong believer in creating brand value through innovation and this has resulted in several national and international awards for key brand launches
Karwal said, “I am very happy to be part of an agency network that offers truly integrated marketing communication solutions. As a part of DDB MudraMax Media I look forward to leveraging and integrating our assets holistically
Adding to this, DDB MudraMax Media president Sathyamurthy Namakkal said, “In an era when the media profession requires well rounded talent, Amita fits the role perfectly. Both our clients and our teams will immensely benefit from her induction into the DDB team”.
MAM
Ember Cookware appoints Amit Singh as chief of supply chain
10-year veteran to lead operations as brand scales across D2C, quick commerce and retail.
MUMBAI: Ember just handed its supply chain the perfect seasoning because when your cookware is non-toxic and non-stick, the operations behind it better be fast and flawless. Ember Cookware has appointed Amit Singh as chief of supply chain and Services, bolstering its leadership team at a pivotal growth phase. Singh brings over a decade of experience in supply chain strategy, operations and large-scale network buildouts.
He began his career at Singapore-based retail giant Giant Hypermarket before joining Pharmeasy in 2015, where he played a foundational role in building and scaling its pan-India supply chain across B2B and B2C channels. At API Holdings, he later led supply chain operations for North India, managing end-to-end execution across complex, multi-city networks.
In his new role, Amit will oversee Ember’s complete supply chain and service ecosystem including sourcing, manufacturing coordination, logistics, last-mile delivery, post-purchase support and workforce development. His mandate focuses on building cost-efficient, resilient operations that shorten fulfilment times, strengthen inventory management and deliver a consistently high-quality consumer experience as the brand expands nationally.
Ember Cookware co-founder & CEO Siddharth Gadodia said, “Supply chain is where growth either holds or breaks. As we scale across channels and geographies, we need operations that are efficient, resilient, and built for speed, without ever compromising on the consumer experience. Amit has done this before, at real scale.”
Ember Cookware co-founder & CMO Himanshi Tandon added, “As we scale, supply chain efficiency becomes as important as product and brand. Amit’s mandate is to build the operational foundations that make our promise consistent at scale.”
Amit Singh commented, “Ember is building something genuinely different, a category-defining brand with a clear purpose and the ambition to match. I’m looking forward to building supply chain infrastructure that doesn’t just keep pace with growth, but enables it.”
The appointment forms part of Ember’s broader push to deepen leadership across key functions as it invests in its Innovation Lab, proprietary material technologies and operational backbone to support national expansion.
In a kitchenware world where non-stick promises are easy but delivery is hard, Ember isn’t just cooking up products, it’s cooking up an operation that keeps every promise sizzling from factory to fork.
