MAM
Dan Consult appoints Milind Shah as partner – Martech, RPA & Data
MUMBAI: DAN Consult, the consulting division from the house of Dentsu Aegis Network (DAN), has roped in Milind Shah as Partner – Martech , RPA & Data . Milind will be based out of Mumbai and will report to Lalit Bhagia, CEO, DAN Consult. As Partner – Digital, his chief mandate will be to help build and lead a client-facing Martech, RPA and Data Consulting practise. This is part of the larger marketing transformation service offering of DAN Consult.
Prior to joining DAN Consult, Milind was Head of Sales – India with Cognizant Technology Solutions where he helped Cognizant significantly scale their India business. At Cognizant, Milind was responsible for topline, client satisfaction, go-to-market, marketing, strategy, alliances and growing the India market. He has an astute understanding of Indian business environment and the impact of digital technologies on various industries. With 20+ years of experience, Milind has worked in leadership and consulting roles across global organizations like IBM, HP and Capgemini and has advised clients across industry segments to traverse through the digital disruption in APAC . Milind has core industry expertise in industries like Retail, CPG and Manufacturing (discrete and process) and has experience of working in complex consulting projects. Milind has completed his Masters in Operations Research from University of Wisconsin – Madison, USA and is a Bachelor of Production Engineering from Mumbai. He is also a Certified Supply Chain Professional by APICs and has also completed Part time Executive Management Program from University of Cornell. He teaches part time at Business Schools.
Commenting on the appointment, Lalit Bhagia, CEO, DAN Consult said, “We are excited to have somebody with the calibre of Milind in our team. Having worked in large global technology firms with a huge focus on Martech, RPA and digital transformation, we believe Milind will be able to add a lot of value to our clients’ business as they look at marketing/digital transformation. Milind’s understanding of the space and thought leadership will bring immense value to us and our clients’ businesses. As we focus on helping companies transform their business, we believe Milind will act as a true partner helping companies scale their business. We believe while a lot of firms like consulting and technology firms are now focused on Martech and data consulting, the unique advantage that DAN Consult has, is the ability to drive revenues and deliver ROI which Milind along with our extended team will be uniquely positioned to deliver.”
On his new role, Milind said, “It is estimated the Martech spend would overcome core technology spend in the next 5 years. Instead of balancing individual agency partners, tech firms and consulting firms in the Digital Transformation journey, DAN Consult provides a unique value proposition of growth hacking by delivering on clear business outcomes. There is a dearth of companies who deliver on business results as well as deliver complex Martech solutions where I believe DAN Consult plays uniquely by partnering with both technology product companies and clients. I am excited to join DAN Consult to grow their Martech, RPA and Data Practice.”
Milind lives in Mumbai and is a wildlife enthusiast and a PADI certified Scuba Diver.
Brands
Axis Bank named Official Banking Partner of DP World PGTI
Partnership supports all tournaments this season to grow professional golf in India.
MUMBAI: Axis Bank just teed up a hole-in-one partnership because when a bank sponsors golf’s biggest swing in India, even the fairways feel more financially secure. Axis Bank has been appointed Official Banking Partner of the DP World Professional Golf Tour of India (DP World PGTI), strengthening its commitment to sporting excellence and community engagement while backing the growth of professional golf across the country.
Under the partnership, Axis Bank will support all DP World PGTI tournaments this season, contributing to talent development, enhanced tournament experiences and wider fan engagement. The collaboration aligns the bank’s values of precision, discipline and trust with the Tour’s focus on performance and opportunity.
Axis Bank executive director Munish Sharda said, “We are pleased to partner with DP World PGTI as its Official Banking Partner. Golf embodies precision, discipline, and a pursuit of excellence qualities that strongly reflect who we are at Axis Bank. This association also strengthens our engagement with India’s growing premium customer segments, where the sport has a deep and enduring connect.”
Professional Golf Tour of India president Kapil Dev said, “We are extremely pleased to welcome Axis Bank as a Tour Partner of the DP World Professional Golf Tour of India. Partnerships of this stature play a vital role in strengthening the foundation of the Tour, enhancing opportunities for our players, and expanding the sport’s reach across the country.”
Professional Golf Tour of India CEO Amandeep Johl added, “Axis Bank’s strong legacy of excellence, innovation, and nationwide reach aligns perfectly with DP World PGTI’s goal to elevate professional golf in India and provide greater opportunities for our players.”
In a sport where every stroke counts and every partnership drives distance, Axis Bank isn’t just backing golfers, it’s investing in the fairway to future, turning India’s greens into a stage where precision meets passion and every drive has the power to inspire.









