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Cuemath bolsters leadership team with key appointments

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Mumbai: Cuemath, the global math tutoring platform, has announced several new senior appointments as it continues the reorganisation of its leadership team. The company onboarded Samir Kulshresth as CFO, Nisha Popli as CHRO, Janardan Singh as chief of sales, and Anushray Gupta as chief product and technology officer ahead of its next growth phase.

Samir and Nisha have joined Cuemath already, with Janardan and Anushray’s appointments effective from January 2022. All the new hires will report to Vivek Sunder, who was newly appointed as CEO in October.

“As we prepare for our next wave of growth, these leadership changes will strengthen governance in Cuemath 3.0 and support our goal of a presence in 50 countries and becoming a global math leader,” stated Cuemath founder and chairman Manan Khurma. “With Vivek at the helm, supported by this senior leadership talent, we are poised to scale greater heights.”

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Samir, a chartered accountant, has over 19 years of financial management experience across the e-commerce, healthcare, telecom & IT/ITES industries. He has held previous roles at Practo, Fortis Healthcare, Genpact, and Indus Towers.

Janardan has over 20 years of business leadership experience with expertise in scaling up in the ed-tech industry. His last assignment was with ClassKlap as its founder and COO.

Nisha has over 19 years of experience in directing human resources programs for leading businesses, including the Big Four accountancy firms and leading global professional services firms globally. Prior to Cuemath, she was heading HR for Moglix India, a B2B e-commerce start-up. She has also worked as the head of people office for the small format business of Future Group India, global HR head with The Smart Cube, and other HR roles with KPMG, Grant Thornton, and Ernst & Young.

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Anushray is rejoining Cuemath having originally built the company’s engineering and product team as CTO. He then moved to Udaan as product lead for their grocery vertical where he was key in increasing market share.

“The new array of dedicated leaders makes me more confident and committed to entering this new chapter of Cuemath’s growth and integrating our diverse knowledge and expertise in realising the company’s vision,” said Vivek Sunder, welcoming new appointees on board.   

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MAM

Globale Media elevates Kritika Arora to senior director

The adtech firm bets on integrated brand and performance marketing as its next growth lever

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GURUGRAM: Globale Media is not standing still. The Gurugram-based adtech company has promoted Kritika Arora to senior director of brand strategy and performance marketing, signalling a deliberate shift towards full-funnel marketing muscle as it accelerates expansion across global markets and moves into emerging digital ecosystems.

Arora, who has been part of Globale Media’s growth story since joining the firm, built her reputation running high-impact campaigns for leading global brands, combining brand-building instincts with data-driven performance outcomes. Her elevation puts her in charge of integrated brand and performance initiatives, with a mandate to drive strategic growth for clients while sharpening the company’s position as a full-funnel marketing operator.

She is clear about what excites her. “Globale Media’s vision of integrating brand and performance marketing to deliver measurable impact has always inspired me,” Arora said. “I’m excited to take on this expanded role and continue building innovative, data-driven strategies that help our clients scale sustainably. I look forward to working closely with our teams and partners to unlock new growth opportunities.”

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Bhavesh Talreja, founder and chief executive of Globale Media, was equally direct about why the promotion matters. “Her strong understanding of both brand and performance ecosystems, coupled with her ability to drive measurable outcomes, makes her a valuable leader at Globale Media,” Talreja said. “Kritika has consistently demonstrated strategic vision and execution excellence, and we are confident that she will play a pivotal role in shaping our next phase of growth and strengthening our position as a global performance marketing powerhouse.”

Founded in 2017, Globale Media has grown into one of the faster-moving adtech companies operating across India, the Asia-Pacific and the Middle East and North Africa. Its business spans ROI-led user acquisition, programmatic advertising, influencer marketing, connected TV and app marketing. The company is building an integrated adtech platform underpinned by artificial intelligence, automation and data intelligence, with a pitch to clients built around transparency and scale.

The timing of Arora’s promotion is not incidental. As brands demand more accountability from their marketing spend and the line between brand and performance continues to blur, Globale Media is making a clear bet: that the firms who can hold both disciplines in one hand will win. Arora is now the person holding them.

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